Technical Lead 1, Analytics

Responsibilities

• Design and deploy end-to-end analytics tracking solutions across web, mobile, and single-page applications (SPAs) primarily using Tealium (and other enterprise Tag Management Systems).
• Maintain, develop, and standardize data layers and Solution Design References (SDRs) across complex, multi-brand digital properties.
• Configure tracking pixels, custom variables, and event triggers within the TMS to support complex analytics, data privacy, and marketing use cases.
• Partner closely with client engineering and web development teams to translate tracking requirements into clear, actionable technical specifications.
• Rigorously test and validate tracking end-to-end, ensuring data integrity, accuracy, and compliance across all platforms before deployment.
• Provide technical guidance to clients and internal consultants throughout the project lifecycle, from initial presales scoping and effort estimation to final delivery.
• Remotely mentor junior team members on analytics engineering practices, JavaScript, mobile app tracking methodologies, and privacy/consent management.
• Produce comprehensive technical documentation and contribute to Adswerve’s internal tracking standards and implementation best practices.
• Participate in creating technical blog posts, webinars, or case studies to help elevate Adswerve’s market presence in non-GMP analytics technologies.

Requirements

• Bachelor’s degree or equivalent hands-on experience in Digital Analytics, Analytics Engineering, or AdTech.
• 3+ years of hands-on experience implementing enterprise analytics solutions, with deep, proven expertise in Tealium (iQ / EventStream).
• Experience with additional enterprise analytics tools (e.g., Google Analytics 4, Adobe Analytics/Launch, Segment, Amplitude).
• Strong fluency in JavaScript, HTML, and CSS specifically tailored for web/mobile analytics deployment and DOM manipulation.
• Proven ability to design scalable, maintainable data layers and translate business requirements into technical SDRs.
• Solid understanding of mobile app tracking methodologies (iOS/Android SDKs) and single-page application (SPA) behaviors.
• Excellent communication and presentation skills, with a track record of explaining complex technical concepts clearly to non-technical stakeholders.

Nice-to-Haves

• Expertise in non-GMP analytics technologies.
• Experience creating technical content such as blog posts, webinars, or case studies.

Compensation & Benefits

• Base salary: $85,000 to $105,000 per year.
• Medical, dental and vision available for employees.
• Paid time off including vacation, sick leave & company holidays.
• Paid volunteer time.
• Flexible working hours.
• Summer Fridays.
• “Work From Home Light” days between Christmas and New Year’s Day.
• 401(k) Plan with 5% company match and no vesting period.
• Employer Paid Parental Leave.
• Health-care Spending Accounts.
• Dependent-care Spending Accounts.
• Employer Paid Basic Life Insurance.
• Voluntary Life Insurance (Employee/Spouse/Child).
• Employer Paid Short & Long Term Disability.
• Employee Assistance Program (EAP).
• Continuing Education Reimbursement.
• Employee Referral Bonus Program.
• Monthly Remote Work Stipend.
• New Hire Office Equipment Reimbursement.