Measurement Partner II
The Measurement Partner analyzes advertising effectiveness for Pinterest advertisers, designing measurement plans, delivering tests and reporting, and translating data into actionable recommendations. The role requires at least four years of digital ads measurement experience, strong analytical and communication skills, and a bachelor’s degree or equivalent experience.
About the job
Responsibilities
- Conduct and deliver measurement tests and analyses for Pinterest advertisers using internal and external measurement solutions.
- Build and operationalize tailored measurement plans based on advertiser objectives, marketing goals, and learning agendas.
- Execute standard and complex reporting and analysis, identify patterns and trends, and translate findings into actionable recommendations.
- Communicate measurement methodologies, results, and implications clearly to audiences with varying levels of technical and measurement sophistication.
- Support Sales in articulating Pinterest’s value proposition and addressing advertiser questions using measurement results, analytics, and AdTech knowledge.
- Contribute to reporting approaches, guidelines, and best practices that improve the consistency and scalability of measurement support.
- Build effective working relationships with Sales and cross-functional partners.
- Leverage AI-powered tools to accelerate measurement workflows, automate routine analyses, surface patterns across large datasets, and generate actionable insights.
Requirements
- Minimum of 4 years of digital advertising measurement experience within a technology company, media agency, consulting firm, advertiser, or research company.
- Bachelor’s degree in a relevant field such as Economics, Statistics, Mathematics, Business, Marketing, or Communications, or equivalent practical experience.
- Strong working knowledge of core advertising measurement concepts and solutions, including incrementality testing, brand or conversion lift, geo experiments, sales lift, and media mix modeling inputs.
- Strong analytical skills, including the ability to synthesize data from multiple sources and turn findings into actionable insights.
- Experience working cross-functionally with Sales and other go-to-market partners to deliver projects within established plans and timelines.
- Ability to communicate complex measurement concepts clearly to partners with varying levels of measurement sophistication.
- Experience building measurement approaches aligned with advertiser objectives and business questions.
- Familiarity with SQL, data visualization tools, and statistical fundamentals is a plus.
- Comfort learning and applying new tools, methods, and measurement solutions with appropriate guidance.
Skills
Digital Advertising Measurement, Incrementality Testing, Brand Lift, Conversion Lift, Geo Experiments, Sales Lift, Media Mix Modeling, SQL, Data Visualization, Statistical Analysis, Adtech, Ai-Powered Analytics
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