Product Manager - Figma Weave
The Product Manager will define the vision, strategy, and roadmap for Figma Weave, expanding structured creative workflows and AI-enabled creation for broader audiences. The role requires 6+ years of product management experience and strong cross-functional leadership in technically complex environments.
About the job
Responsibilities
- Define and drive the product vision, strategy, and roadmap for Figma Weave as it expands to new user segments and use cases.
- Identify opportunities to make structured, node-based workflows more intuitive, adaptable, and accessible to a broader range of creators.
- Develop abstraction layers and editing capabilities that allow teams to modify and extend existing workflows without sacrificing quality or consistency.
- Shape capabilities that enable users to generate variations and new outputs efficiently within defined creative systems.
- Balance foundational investments with user-facing improvements to support immediate adoption and long-term scalability.
- Translate complex systems and workflow concepts into clear narratives for cross-functional stakeholders.
- Establish success metrics around workflow adoption, output quality, scalability, and user impact.
Requirements
- 6+ years of experience as a full-time Product Manager.
- Experience building products that support structured workflows or multi-step creation pipelines.
- Strong product intuition and the ability to operate in technically complex environments.
- Track record of expanding products to new audiences while preserving depth for power users.
- Excellent cross-functional leadership skills.
- Ability to align teams around ambitious, evolving strategies.
- Comfort navigating ambiguity and defining structure in emerging product spaces.
Nice-to-haves
- Experience with creative tools, node-based tools, automation platforms, or generative AI products.
- Familiarity with motion design, brand systems, or large-scale content production workflows.
- Experience scaling products from early-stage adoption to broader market reach.
- Experience supporting multiple personas within a single product ecosystem.
Additional Information
- This is a full-time role based at Figma's Tel Aviv Hub.
- Candidates are required to keep their cameras on during video interviews.
- Hired candidates are required to attend in-person onboarding.
Skills
Product Strategy, Product Roadmapping, Node-Based Workflows, Automation Platforms, Generative AI, Design Systems, Motion Design, Brand Systems, Content Production, Product Metrics
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