Digital Marketing Manager - EMEA & APAC
Own paid digital marketing across EMEA and APAC, managing regional budgets, localization, channel performance, and pipeline-focused campaigns. The role requires 4+ years of B2B SaaS paid media experience and familiarity with regional privacy and data residency requirements.
About the job
Responsibilities
- Plan, launch, and optimize paid campaigns across Google, LinkedIn, programmatic advertising, and Reddit for EMEA and APAC audiences.
- Manage regional budgets and pacing, reporting performance against pipeline and revenue targets.
- Own localization, including briefing translators and agencies and reviewing localized landing pages and campaign assets for accuracy and cultural fit.
- Align digital campaigns with regional events, account-based programs, and pipeline priorities in partnership with field marketing.
- Partner with regional sales teams on local buying behavior, competitive landscape, and compliance requirements.
- Ensure campaign and customer data is stored and processed according to local data residency requirements, working with IT and legal as needed.
- Share regional market intelligence with the global team and recommend adaptations to global assets and strategy.
- Test and iterate on channel mix, targeting, and creative by market.
Requirements
- 4+ years running paid digital campaigns across Google, LinkedIn, and programmatic channels; Reddit experience is a plus.
- Experience marketing across multiple EMEA and/or APAC markets, with an understanding of localization beyond translation.
- Experience partnering with field marketing to align digital programs with regional events and campaigns.
- Familiarity with GDPR and equivalent regional data privacy and residency requirements.
- Strong written communication and ability to work asynchronously across time zones.
- Analytical ability to support budget allocation with performance data.
- Based in EMEA or APAC and able to work fully remotely.
Skills
Google Ads, Linkedin Ads, Programmatic Advertising, Reddit Ads, B2B SaaS, Field Marketing, Account-Based Marketing, GDPR, Data Residency, Campaign Analytics
Similar jobs
Performance Marketing jobs
Suno
Remote
Creates and optimizes branded static and motion paid social assets across major platforms, using performance data and AI-assisted workflows to drive growth. Requires 4–6 years of performance-focused creative experience and expert proficiency in Figma and Adobe creative tools.
Talkiatry
Remote
Own and scale direct-response paid social acquisition across Meta, TikTok, and future channels, managing large budgets and improving CAC efficiency. The role requires 5+ years of performance marketing experience, strong analytical and experimentation skills, and hands-on expertise in B2C services or subscriptions.
Kyra Health
EuropeOwns paid social strategy, activation, optimisation, and client reporting across TikTok, Meta, and YouTube, managing $1M+ budgets and mentoring a junior team member. Requires 5+ years of hands-on paid media experience, strong analysis and numeracy, and client-facing judgement.