Freelance Paid Marketing Analyst

Responsibilities

• Build and manage paid ad campaigns day to day across Google Search and LinkedIn
• Create engaging ad copy, creative, and landing pages that drive clicks and capture leads
• Sharpen search terms and audiences so ads reach the right people
• Test and iterate on copy, creative, budget, and audiences to build best-performing campaigns
• Build and deploy email campaigns against the marketing calendar
• Monitor the shared inbox and handle responses and opt-outs
• Own email health and deliverability — sender reputation, list hygiene, and inbox placement
• Report on email metrics — opens, clicks, conversions, and engagement trends

Requirements

• 3-5 years of experience in paid/growth marketing or a similar analytical marketing role
• Hands-on experience running campaigns in ad platforms, specifically Google Ads and LinkedIn Campaign Manager
• Experience with HubSpot or another email service provider (ESP)
• Strong analytical skills — comfortable pulling, interpreting, and reporting on campaign metrics
• Solid copywriting instincts for ads and landing pages
• Detail-oriented and organized, with the ability to manage multiple campaigns at once
• Excellent written communication skills
• A start-up mentality — adaptable, collaborative, and comfortable with shifting priorities

Nice-to-Haves

• Experience in financial services or fintech

Compensation

• This is a full-time contract role (approximately 6 months), with potential to turn into full-time role. The expected target rate for this position is $35-$45/hour.