Manage technical execution, trafficking, and QA of complex digital media campaigns in CM360. Requires 3+ years AdOps experience and mastery of CM360, GTM, HTML5, and JavaScript.
83k – 135k
Remote3+ YOEGrowth Marketing
About the role
Responsibilities
Trafficking & Technical Setup
Lead the end-to-end trafficking process within CM360, including placement creation, creative assignment, and tracking ad delivery.
Manage advanced floodlight configurations and Amazon tags, including custom variables and enhanced conversions.
Manage strategic account architecture set up to align with clients business, measurement and goals.
Oversee the implementation of complex 3rd-party tracking (e.g., IAS, DoubleVerify) to maintain brand safety and viewability standards.
Execution & Quality Assurance
Provide QA for all campaign assets, ensuring technical specifications, landing pages, and tracking pixels are functioning perfectly before launch.
Monitor daily delivery and discrepancies, proactively troubleshooting ad serving issues or data mismatches between platforms.
Optimize ad server settings (frequency capping, rotation, and sequencing) to maximize campaign efficiency and reach.
Data, Reporting & Insights
Analyze and report on cross-channel performance, leveraging CM360’s attribution modeling to provide a unified view of the customer journey.
Utilize Report Builder and Data Studio to create custom dashboards that highlight delivery trends and actionable technical insights.
Client & Team Engagement
Act as the primary technical point of contact for internal teams (Programmatic, Paid Social, Search) to ensure integrated tracking across the full media stack.
Lead technical onboarding for new clients, establishing best practices for account structure and naming conventions.
Assist in quarterly or monthly client sessions, presenting strategic insights that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.
Requirements
3+ years of proven experience in Ad Operations, specifically focused on ad serving and trafficking.
Mastery of Google Campaign Manager 360 (CM360) is required; experience with Display & Video 360 (DV360) and Search Ads 360 (SA360) is highly preferred. Amazon experience is a plus.
Experience working in Google Tag Manager (GTM), HTML5, JavaScript, and troubleshooting tag-related issues.
Expert-level ability to interpret complex delivery metrics and attribution data to solve technical discrepancies.
Strong project management skills with the ability to translate technical AdOps concepts into clear strategies for clients and stakeholders.
Compensation
$40-65/hourly (3 month temporary position)
Skills
Google Campaign Manager 360Cm360Google Tag ManagerGo-to-Market StrategyHTMLJavaScriptDisplay & Video 360Dv360Search Ads 360Sa360IasDoubleverifyFloodlightAmazon Tags
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