Leads strategy and execution of revenue marketing to generate pipeline across digital, field, partner, lifecycle, and international channels. Requires 7-12 years B2B SaaS marketing experience, ABM expertise, sales alignment, and AI-forward mindset.
160k – 185k/yr
Remote7+ YOEGrowth Marketing
About the role
How You'll Make an Impact
Own the Revenue Engine: Build and execute an integrated pipeline strategy across marketing channels, connecting digital, field, partner, and lifecycle programs into a cohesive, high-performing system.
Modernize Campaign Strategy: Redefine how campaigns are designed and executed, leveraging AI, intent signals, and data to drive smarter targeting, stronger engagement, and higher conversion.
Turn Events into Pipeline Drivers: Elevate field marketing and events into measurable revenue programs with clear account targeting, structured follow-up, and defined pipeline outcomes.
Scale International Growth: Align and empower regional marketing efforts across EMEA and beyond, balancing global strategy with local market nuance.
Strengthen Sales Alignment: Build deep partnerships with Sales to ensure marketing programs translate into effective sales engagement and follow-up.
What You'll Own
Build quarterly and annual revenue marketing plans aligned to company goals and sales priorities
Design and execute integrated campaigns across inbound, outbound support, ABM, partner, and lifecycle channels
Oversee field marketing and events, including local programs, executive events, trade shows, webinars, and partner activations
Lead international revenue marketing strategy and coordinate regional execution
Partner with GTM Engineering to improve targeting, intent utilization, workflow automation, and sales actionability
Partner to define target accounts, campaign priorities, and program alignment with Sales and Product Marketing
Manage program performance, funnel metrics, and budget allocation
Establish and evolve reporting on marketing contribution to pipeline creation, conversion, and program effectiveness
Guide and develop a high-performing team across field and international marketing
Who You Are
7 - 12 years of experience in B2B SaaS or enterprise technology marketing
Proven success in demand generation, revenue marketing, ABM, or integrated pipeline programs
Hands-on experience executing across digital, field, partner, and lifecycle marketing channels
Strong understanding of field marketing and event strategy, from local programs to large-scale industry events
Track record of driving pipeline and conversion in a data-driven environment
Experience partnering closely with sales teams and revenue leadership
Ability to balance proven marketing fundamentals with new approaches and experimentation
Curiosity and enthusiasm for AI, automation, and modern marketing practices
Strong strategic thinking paired with a willingness to stay close to execution
Excellent cross-functional leadership and communication skills
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