Senior Technical Product Marketing Manager

What You’ll Do

Content Development & Messaging

• Create high-impact technical collateral across the Fivetran platform, including architecture diagrams, demos, white papers, blogs, pitch decks, technical guides, and other customer-facing content
• Develop thought leadership that translates complex technical concepts into clear, value-based messaging for technical audiences
• Review and edit materials across the product portfolio to ensure technical accuracy, consistency, and strategic alignment

Customer & Market Insights

• Conduct research on market trends, customer needs, and competitive dynamics across the modern data ecosystem to inform product positioning and messaging
• Partner closely with Product Management to deeply understand features, technical capabilities, and customer use cases across multiple product areas
• Develop how-to guides, demo videos, case studies, and technical whitepapers that support adoption and expansion across key products

Cross-Functional Collaboration

• Act as a technical marketing partner to GTM Product Marketers, Demand Generation, Regional Marketing, Sales, and Enablement to support launches, campaigns, webinars, field events, and sales plays across priority product areas
• Collaborate with Partner Marketing to showcase integrations and ecosystem partnerships through joint initiatives such as webinars, workshops, and hands-on labs

Technical Expertise

• Operationalize technical product marketing best practices across teams
• Stay up to date with trends in data integration, cloud data platforms, AI, deployment models, governance
• Serve as technical SME on the Fivetran platform, articulating how it fits into customers’ broader data stacks and workflows
• Provide best practices, reference architectures, and technical validation to support sales cycles and customer conversations

Thought Leadership

• Represent Fivetran as a platform expert through events, presentations, webinars, and hands-on labs
• Support analyst relations and strategic conversations by providing detailed technical insights and validating product innovation across the portfolio

Skills We’re Looking For

• 4-8 years of experience in product marketing, data engineering, product management, sales engineering, and/or data and analytics consulting
• Data industry experience and expertise: hands-on work with or deep knowledge of data engineering with a focus on data integration, data lakes, open table formats (e.g. Delta Lake, Apache Iceberg), data warehouses, data catalogs and related technologies (e.g. SQL, dbt, python, Spark)
• Technical aptitude and a desire to learn more: Knowledge of modern data infrastructure and tools, particularly in relation to data lakes and their role in analytics and storage
• Experience working with multiple different teams: Proven experience partnering and coaching across Product, Sales, Marketing, and Enablement teams
• Strong in-person, virtual, and written communication: Exceptional verbal and written communication skills, capable of adapting messaging for different technical personas and mediums
• Highly-organized with an excellent project management track record
• An understanding of our target customers: The ability to gain a deep understanding of the needs and challenges of data engineers, data scientists, data architects, and technical stakeholders