Product Marketing Manager, Hire
Owns product marketing for CodeSignal's Hire Suite, driving positioning, messaging, sales enablement materials like playbooks and battlecards, competitive intelligence, and launch narratives to accelerate revenue. Requires 6-9 years B2B tech PMM experience with strong storytelling.
Key Responsibilities
Own the Complete Product Marketing Playbook for Hire Suite
- Drive positioning, messaging, and differentiation for our core product suite across all customer segments and use cases.
- Work with enablement to ensure sales is well equipped to win, with resources such as: playbooks, pitch decks, battlecards, competitive intelligence, objection handling, demo narratives, and discovery guidance.
- Create compelling assets (solution overviews, one-pagers, slides, cross-sell guides) that accelerate deals and win business.
Enable Revenue Teams to Win
- Work with enablement on the competitive intelligence program, ensuring sales and CS teams always have the latest insights and battle-tested responses.
- Partner closely with sales leadership to identify gaps, refine messaging, and create the materials that close deals.
- Deliver regular product update communications (internal enablement and external customer-facing) that keep teams informed and customers engaged.
- Support Customer Advisory Board (CAB) and analyst relations initiatives.
Drive Strategic Launches and Product Storytelling
- Message the benefits of feature releases internally and to customers, coordinating cross-functionally to maximize impact.
- Craft the narrative that makes CodeSignal's Hire Suite a must-have, not a nice-to-have.
- Support executive presentations, customer events, and analyst relations as needed.
- Collaborate with Demand Gen & Brand/Comms on campaign messaging and content strategy.
Basic Qualifications
- 6–9 years of Product Marketing experience in high-growth B2B tech, with proven ownership of a product line or suite.
- Demonstrated success building and executing complete PMM programs including messaging, positioning, competitive intelligence, enablement, and content strategy.
- Strong storytelling skills with an ability to translate technical products into compelling, differentiated narratives that resonate with executives and practitioners alike.
- Proven ability to produce high-quality, high-impact messaging ranging from strategic product narratives to deal-closing BOFU assets.
- Slide expert that can effectively articulate narrative via presentations.
- Thrives in fast-paced, high-stakes environments where your work directly impacts revenue and customer success.
Compensation
- Annual base salary in the range of $130,000 to $160,000.
- Additional compensation in the form of commission or performance bonuses, equity, and/or benefits.
Product Marketing Lead, Spend
Own positioning, messaging, and sales enablement for Rippling Spend's 5+ SKUs. Build GTM collateral, partner with Growth on campaigns, and equip Sales with enablement materials in a high-ownership 0→1 role.
Product Marketing Lead, Data Cloud
Own GTM strategy, positioning, and messaging for Rippling Data Cloud. Build sales enablement, use case libraries, and product content to drive adoption across technical and business audiences.
Product Marketing Manager
Drive product marketing for Datadog's APM offerings, focusing on performance optimization tools like Continuous Profiler. Partner with Product, Sales, and Marketing to develop positioning, messaging, and GTM strategies for technical audiences.
Senior Product Marketing Manager, HR
Develop messaging, positioning, and sales enablement for Rippling’s core HR products. Partner with Sales and Product to drive pipeline through storytelling, launches, and GTM programs.