Senior Marketing Analyst
Analyzes regional marketing performance, develops data-driven recommendations for leadership, and communicates insights that guide strategy and revenue growth. Requires at least five years of analytical experience, analytics-tool fluency, and experience with AI products.
About the job
Responsibilities
- Analyze marketing performance data across the EMEA region to identify trends, successes, and improvement opportunities.
- Provide evidence-based recommendations to marketing leadership and align strategies with regional revenue goals.
- Collaborate with sales strategy and analytics, global marketing, and customer engagement teams.
- Promote advanced analytics, marketing technologies, and data-driven innovation in marketing practices.
- Create and deliver presentations and reports that translate complex data into actionable insights.
Requirements
- At least 5 years of analytical experience.
- Fluency in analytics tools such as Python, Looker, SQL, and Tableau.
- 3+ years of using data to uncover insights and communicate recommendations to leadership.
- Collaborative approach and strong cross-functional relationship-building skills.
- Creative and strategic mindset focused on data-driven marketing improvement.
- Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Experience working with AI products such as LLMs, copilots, retrieval-augmented generation applications, or workflow tools.
Nice-to-haves
- Experience building or co-building a marketing mix modeling (MMM) model, or partnering with an MMM/data science team.
- B2B marketing analytics, consulting, or agency experience.
- Experience working across multiple regions or in a global, matrixed organization.
Compensation and Benefits
- Competitive pay.
- Generous time off.
- Parental and wellness leave.
- Healthcare benefits.
- Retirement savings program.
- Occasional travel for project or team meetings may be required.
Skills
Python, Looker, SQL, Tableau, Marketing Analytics, Marketing Mix Modeling, Data Science, Artificial Intelligence, LLMs, Rag Apps, Data Analysis, Analytics Tools
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