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Broccoli AIBroccoli AISan Francisco, CA

Social Media Manager

Own end-to-end social media presence for TikTok, LinkedIn, YouTube, and Facebook at an AI home services startup. Manage content distribution, drive engagement and community growth (including the Broccoli Trades Collective), respond to comments/DMs, track analytics, and coordinate with marketing teams for a hands-on, execution-focused role.

Salary not listed
On-site3+ YOEContent Marketing

About the role

Responsibilities

  • Manage and publish content across TikTok, LinkedIn, YouTube, and Facebook
  • Monitor and respond to comments, messages, and mentions across all channels
  • Build rapport and foster genuine engagement with our audience and community
  • Grow Broccoli Trades Collective from ~90 members toward a target of 9,000
  • Help cultivate our broader influencer and trades community, with a particular focus on Facebook
  • Track analytics across channels and recommend improvements to grow reach and engagement
  • Coordinate with video, design, and marketing teams to source and schedule content
  • Handle the administrative and logistical work of keeping channels running smoothly day to day

Requirements

  • 3+ years of experience in social media management or community management
  • Well versed across TikTok, LinkedIn, YouTube, and Facebook — comfortable as a platform generalist
  • Strong written communication skills, especially for engaging authentically in comments and DMs
  • Experience growing a community or audience from a small base, ideally in a startup, agency, or small-brand environment
  • Comfortable with the administrative and coordination side of the job — working across teams to get content live
  • Basic analytics fluency (native platform insights) and a habit of using data to guide recommendations
  • A practical, hands-on operator mindset — someone who enjoys running the day-to-day rather than just setting strategy
  • Excited to work in-office five days a week, collaborating closely with the team

Skills

social media managementcommunity managementTikTokLinkedInyoutubefacebookcontent publishingaudience engagementAnalyticscommunity growth

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