Social Media Manager, Editorial

Responsibilities

• Develop always-on editorial plans and lead day-to-day management of PrizePicks social accounts across platforms including X, Instagram, TikTok, Threads, Facebook, and YouTube.
• Produce content for distribution across channels, optimizing for each platform.
• Manage a 1-2 week rolling content pipeline, finalizing plans weekly to account for new storyline developments and maintain a robust always-on social content calendar.
• Support channel planning for integrated marketing campaigns and tentpole events.
• Track ongoing player, league, team, and cultural storylines relevant to the PrizePicks audience, surfacing insights to inform planning and execution across the social media & community team.
• Conduct content and channel reporting to measure performance, identify strengths and weaknesses, and inform future strategies.
• Participate in strategy and campaign planning sessions, ideation sessions, reporting syncs, and other internal and cross-functional processes.

Requirements

• Strong editorial instinct with understanding of cultural momentum, narrative arcs, and translating them into resonant social content.
• Creativity and outside-the-box thinking, willingness to take smart risks and try unconventional approaches.
• Proven experience in end-to-end social media management, including content planning, content creation, channel programming, and reporting & analysis.
• Deep knowledge of sports and culture storylines, with ability to quickly identify which are worth pursuing.
• Deep understanding of social media platforms and their organic best practices, with focus on X, Instagram, TikTok, and Threads.
• Deep understanding of and engagement with internet culture, humor, and social-first formats.
• Strong organizational skills to manage a fast-paced, always-on content pipeline.
• Strong communication and collaboration skills for cross-functional partnerships at the intersection of editorial, creative, and product marketing.
• Familiarity with the PrizePicks brand, product, and daily fantasy sports industry is a plus.

Compensation and Benefits

Typical salary range: $70,000 to $95,000 (depends on location, skills, experience, and education).

Benefits for full-time employees:

• Company-subsidized medical, dental, & vision plans
• 401(k) plan with company match
• Annual bonus
• Flexible PTO (2 weeks strongly encouraged)
• Generous paid leave programs, including 16-week paid parental leave and disability benefits
• Workplace flexibility and modern work schedules
• Company-wide in-person events and team outings
• Lifestyle enhancement program
• Company equipment provided (Windows & Mac options)
• Annual performance reviews with growth and career development opportunities