Client Success Director, Growth Lead Marketer
Leads a pod of Client Success Managers as Strategic Architect, owning revenue growth, pipeline management, C-suite relationships, and high-stakes negotiations for AdTech/MarTech clients. Requires 8+ years in digital marketing with expertise in programmatic, analytics, and commercial expansion.
Responsibilities
Strategic Account Growth & Pipeline Engineering
- Own the commercial roadmap and revenue growth targets for a dedicated pod of high-priority Brand accounts.
- Lead pod syncs (Weekly Opp Stand-Ups) to dive into open opportunities and ensure the accuracy of the weighted pipeline.
- Partner with Sales/Solutions Engineers to identify upsell triggers for new AdTech/MarTech products and advanced service offerings.
- Create and deliver business reviews and pitch decks that move beyond metrics to demonstrate ROI.
Executive Architecture & Relationship Strategy
- Build and map resilient relationships with VP and C-Level stakeholders for key customers, positioning Adswerve as a primary partner in the client’s digital maturity journey.
- Serve as the Executive Sponsor on at-risk accounts and engage directly with senior stakeholders to rebuild confidence and articulate value.
- Elevate the Adswerve Story by coaching your team to move beyond tactical metrics toward financial outcomes and ROI-driven narratives.
Commercial Leadership & Negotiation
- Personally lead complex, multi-year, or significant uplift contract renewals and pricing negotiations to ensure profitability and mutual value.
- Guide the team in moving fluidly between Programmatic, Paid Search, and Cloud/Analytics conversations to maximize "share of wallet".
- Bring an "Outside-In" perspective by sharing industry trends and competitor intelligence to show clients how peers are leveraging new tech and AI.
Trench Mentorship & Operational Scaling
- Join high-stakes pitches, Business Reviews, and client presentations to model elite sales behaviors and upskill pod members through direct observation and guided autonomy.
- Aggregate front-line Intelligence on service gaps or product needs and communicate them to Executive Leadership to influence the Adswerve roadmap.
- Improve client engagement models and internal processes to streamline delivery and increase the quality of work across departments.
Experience & Requirements
- 8+ years of experience in digital marketing, consultancy, or ad-tech, with a strict focus on client success, revenue retention, and business development.
- Proven history of hitting or exceeding growth and retention targets on a personal book of business.
- Bachelor’s degree in Marketing, Business, Advertising, or equivalent professional experience is preferred.
- Commercial understanding and experience selling at least two of the following:
- Programmatic/Media: DV360, TTD, SA360, Amazon, Social.
- Analytics: GA4, Adobe Analytics.
- Data Science/Cloud: MMM, Propensity modeling, etc.
- Experience selling or consulting on Cloud-based solutions or Advanced Analytics projects is highly preferred.
- Demonstrated ability to negotiate complex contracts and drive revenue growth (upselling/cross-selling).
- Exceptional communication skills with the ability to turn data into a narrative that resonates with non-technical executive audiences.
- Ability to navigate ambiguity and lead clients through industry changes (e.g., privacy changes, cookie deprecation, etc.).
Compensation
- Base salary of $115,000 to $135,000 per year.
- Eligible for a semi-annual individual bonus based on performance.
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