Account Manager

What You'll Do

• Rapidly gain a thorough understanding of Fluent’s inventory offerings, reporting analysis, competitive advantages, resources, and processes and articulate them persuasively to new and existing clients
• Manage large book of business, and maintain strong relationships with new and existing advertisers, to successfully meet and exceed client performance expectations and ensure long-term success
• Monitor client budgets, with a focus on increasing marketing budgets or spends / Prepare and present formal business reviews to top clients
• Serve as lead for all communication with client, including onboarding, performance feedback, creative changes, pacing reports, performance reports, client meetings, campaign recommendations, comprehensive strategy to enable revenue growth, etc.
• In partnership with Account Director, identify, create, and implement solutions grounded on achieving measurable business results for our clients
• Serve as external product consultant educating clients and agencies on ad solutions and best practices, and ultimately grow business partnerships
• Understand client’s key performance indicators, and clearly communicate these metrics internally for optimization
• Proactively introduce new revenue driving opportunities
• Manage the onboarding process for the product - flow of campaign builds with sales, creative design with media team, and tracking requirements with Ops team
• Work closely with teams internally to provide continued feedback and analysis, optimization suggestions and recommendations
• Formulate plans to extend new business, and additional channel distribution with established accounts
• Responsible for overseeing monthly billable numbers to finance for invoicing

Requirements

• 3-5 years of relevant experience managing a book of business within digital performance marketing
• Experience in the digital performance space
• Extremely organized and meticulous, as you will manage many campaigns simultaneously
• Exceptional communicator
• Attentive to client budgets, spend targets, conscientious of revenue pacing, experienced in exercising sales skills
• Excellent math/analytical skills
• High proficiency in Excel, ability to use functions to analyze complex data sets
• Proficiency in utilizing industry tracking software
• Excellent writing skills
• Self-motivated/ self – starter mentality
• Management experience preferred