VP, Software Sales

Key Responsibilities

• Own the number for Command|Link's direct software sales motion, including pipeline targets, conversion metrics, and bookings
• Hire, onboard, and ramp SDRs and AEs; build the ramp plan, comp plan inputs, and performance bar
• Design and document the sales motion from cold outreach through closed-won: sequence strategy, qualification framework, SDR-to-AE handoff, deal stages, forecast discipline
• Write and iterate on outbound sequences personally in the early innings; set the standard for messaging before delegating it
• Lead customer-facing demos and presentations in key deals; set the bar for how the product is shown and the story is told, then coach AEs to that standard
• Build the pipeline math and operating cadence (weekly forecast, pipeline reviews, deal inspection) that the team runs on
• Partner closely with Channel Directors and partner-facing teams; the direct motion runs alongside the channel motion
• Work with marketing on ABM, content, and demand programs that feed the direct funnel
• Report to the CRO with clear, honest weekly reads on pipeline health, conversion, and team performance

Requirements

• Direct SaaS sales leadership experience selling to IT, MSP, or security buyers at mid-market companies
• VP or Director of Sales experience where you owned the number directly (own quota, team, and pipeline targets)
• Demonstrated track record hiring SDRs and AEs from scratch and ramping them to productivity
• Experience selling deals with 60 to 180 day cycles
• Hands-on familiarity with the SDR to AE handoff: written sequences, designed qualification criteria, inspected calls
• Strong customer-facing presence; able to run demos, lead executive presentations, and coach AEs to do the same
• Exposure to channel or partner co-sell motions
• Track record scaling a direct sales segment or business unit through multiple stages of growth
• Experience shaping software pricing strategy, packaging, list vs. discount discipline, and deal-level pricing decisions
• Comfort with uncomfortable specificity around pipeline evolution and lessons learned

Benefits

• Generous Medical, Dental, and Vision coverage for full-time employees
• Flexible time off
• 401k
• Fun events at cool locations
• Free DoorDash lunches on Fridays
• Employee referral bonuses