YouTube Creator
Own and grow Creative Fabrica’s YouTube channel by developing concepts, scripting, presenting, directing production, and optimizing content through analytics. The role requires at least two years of creator experience, proven organic results, strong packaging instincts, and a willingness to work hands-on with AI tools.
About the job
Responsibilities
- Own Creative Fabrica’s YouTube channel and grow its audience, reach, and views.
- Develop and evolve the YouTube content strategy using performance data.
- Develop video concepts end to end, including titles, thumbnail concepts, structure, production, and publication.
- Create content about AI, creative workflows, new technology, product capabilities, experiments, and industry developments.
- Write engaging scripts with strong narratives, hooks, and pacing.
- Present on camera and become a face of the channel.
- Direct and collaborate with video editors, motion designers, graphic designers, and educational content producers.
- Publish frequently, develop recurring formats and series, and repurpose content for Shorts and other YouTube surfaces.
- Test topics, formats, titles, thumbnails, hooks, lengths, and presentation styles.
- Analyze retention, click-through rate, watch time, and other YouTube Studio data to understand performance.
- Create follow-ups and variations based on successful content, monitor trends, and develop creator collaborations.
Requirements
- 2+ years of professional experience creating YouTube, digital video, or creator-led content.
- Deep understanding of YouTube, including click-through rate, retention, watch time, recommendations, and audience development.
- Experience using YouTube Studio analytics to make content decisions.
- Demonstrable success generating meaningful organic viewership.
- Strong instincts for titles, thumbnails, and video packaging.
- Strong storytelling, scripting, hooks, and pacing skills.
- Comfort presenting on camera.
- Excellent written and spoken English.
- Independent, high-output approach to developing concepts and publishing frequently.
- Genuine curiosity about AI and willingness to become an expert user of new AI tools.
Nice-to-haves
- Experience growing a personal YouTube channel or an existing channel or creator portfolio.
- Videos with 100K+ or 1M+ organic views.
- YouTube Shorts experience.
- Basic video editing skills.
- Thumbnail design and strong visual instincts.
- Experience collaborating with YouTubers and creators.
- YouTube SEO knowledge.
- Experience using generative AI for research, scripting, or production.
Compensation and Benefits
- Full-time, in-office role at the Amsterdam headquarters.
- 30 work-from-anywhere days per year.
- 24 days of paid vacation plus public holidays.
- Warm fresh lunch on office days.
- Travel allowance, including an NS card for employees living more than 10 km from the office.
- Company pension plan.
- Company events and overseas trips.
Skills
Youtube, Youtube Studio, Youtube Analytics, Video Content Creation, Scriptwriting, Storytelling, Video Production, Youtube Shorts, Video Editing, Thumbnail Design, Youtube Seo, Generative AI
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