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RedditRedditNew York, NY

Agency Development Group Lead

Lead strategic partnerships with WPP holding company at Reddit, managing agency relationships, driving go-to-market strategy, and generating revenue opportunities for the sales team. Requires 12+ years in advertising sales and agency management with deep WPP ecosystem expertise.

266k – 372k
On-site12+ YOEBusiness Development

About the role

Responsibilities

  • Act and serve as a liaison between Hold Co and Reddit to help develop first-class strategic programs and partnerships
  • Formulate and execute quarterly/annual Hold Co Agency go-to-market strategy, ensuring alignment with overall global corporate/sales objectives
  • Collaborate with all key internal stakeholders, including cross-functional leads, to ensure the successful delivery of the go-to-market strategy
  • Develop and contribute to tentpole events in collaboration with business marketing
  • Be a senior thought leader in the industry, acting as an ambassador and spokesperson for Reddit
  • Formulate and negotiate agency partnership agreements and lead the execution of these agreements
  • Lead and facilitate educational training to inform best practices for using Reddit
  • Work with agencies to uplevel their creative strategy and execution to deliver positive business outcomes for their clients
  • Provide input to Product Marketing and Product teams about advertiser insights and needs related to new products, features, and solutions
  • Partner with sales to develop and create account-level planning initiatives to accelerate acquisition (net new) and same-store (existing) advertiser growth

Qualifications

  • 12+ years of experience in advertising sales and agency relationship management
  • Deep familiarity with the WPP / HoldCo ecosystem and strong relationships across key agencies
  • Demonstrated expertise in building and cultivating relationships with senior agency decision-makers at the C-Suite and VP Level
  • Tenacious and entrepreneurial approach to working through product, process, and client challenges
  • Exceptional interpersonal skills with a demonstrated ability to cultivate strong relationships with internal and external partners
  • Adaptable and thrives in a fast-paced environment, managing change effectively
  • Exhibits a high level of competency in oral and written communication skills

Benefits

  • Comprehensive Healthcare Benefits and Income Replacement Programs
  • 401k with Employer Match
  • Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
  • Family Planning Support
  • Gender-Affirming Care
  • Mental Health & Coaching Benefits
  • Flexible Vacation & Paid Volunteer Time Off
  • Generous Paid Parental Leave

Skills

Advertising SalesAgency Relationship ManagementWpp EcosystemHoldco EcosystemC-Suite Relationship ManagementVp-Level Relationship ManagementGo-to-Market StrategyPartnership AgreementsAdvertiser Growth PlanningCross-Functional Collaboration

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