Staff Product Manager, Business Travel

Responsibilities

• Define the full-funnel growth strategy for business travel across acquisition, activation, and engagement, spanning both organic business travelers and managed company accounts. Set the north-star metric and the segment-level targets that anchor how the team prioritizes.
• Own new-user acquisition for business travel. Drive the strategy across self-serve enrollment, paid, organic, referral, and partner channels, for both individual travelers signing up for a business profile and companies adopting Lyft for their teams. Size each channel, instrument it cleanly, and hold it to a defensible cost and quality bar.
• Drive onboarding, activation, and first value. Architect the path from signup and account setup through first business ride and the moment a traveler or an admin feels the value. Identify and close drop-off across enrollment, onboarding, and the early lifecycle across both motions.
• Build partnership- and integration-powered channels. Define and stand up the external partnerships and integrations that put Lyft inside the tools business travelers and companies already use: travel booking and expense platforms, corporate card and loyalty programs, airlines, hotels, and HR and finance systems. Productize each integration so a new partner compounds rather than starts from zero.
• Make Lyft the default for work travel. Design the engagement and retention loops that turn new business riders into repeat riders: business rewards, lifecycle messaging, in-app re-engagement, and the mechanics that build frequency and win back high-value occasions like airport trips. Treat stickiness as the proof that acquisition and activation worked.
• Set the experimentation bar. As part of a core team of Engineers, Designers, Data Scientists, and Marketers, set the testing cadence, the standard for readouts, and the bar for shipping. Hold the team to a defensible run rate of validated experiments.
• Be the authority on business travel growth performance. Translate funnel data, cohort behavior, and experiment results into the next quarter's priorities. Represent Business Travel in executive reviews and cross-org forums, and move senior leaders to act.

Requirements

• 8+ years of product management experience or equivalent, with a meaningful portion owning growth, acquisition, lifecycle, or funnel work at scale on a consumer mobile product. Track record of measurable, durable impact on acquisition, activation, or retention metrics that you can defend.
• Demonstrated ownership of broad, ambiguous problem areas that span teams. You have set a multi-year growth strategy and built the loops or infrastructure that compounded across products.
• Comfort serving two customers at once, the individual user and the organization that pays, with a feel for where consumer growth tactics and B2B or B2B2C motions meet.
• Quantitative rigor and experimentation discipline. You think in funnels, cohorts, and growth loops. You size opportunities, design clean A/B tests, and read results without overclaiming.
• Fluency with the modern growth stack: lifecycle and CRM platforms, attribution, product analytics (Amplitude, Mixpanel, or similar), and experimentation tooling.
• Experience building or scaling acquisition through partnerships and third-party integrations, with a feel for the integration, incentive, and measurement work that makes a partner channel durable.
• Exceptional communication and influence at every altitude, from an engineer debating instrumentation to a VP sponsoring the target. You operate independently in a flat, fast-moving organization and move teams to act without relying on authority.

Nice-to-Haves / Benefits

• Great medical, dental, and vision insurance options with additional programs available when enrolled
• Mental health benefits
• Family building benefits
• Child care and pet benefits
• 401(k) plan to help save for your future
• In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
• 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
• Subsidized commuter benefits
• Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program