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Member of GTM – Creators & UGC

80k – 240kNew York, NYOnsite
Summary

Manages content creators, artists, and influencers to drive Liquid's social presence and growth through recruitment, campaigns, and performance analysis. Requires proven content creation track record and creator management experience, preferably in trading/crypto.

About the role

Responsibilities

  • Identify, recruit, and swiftly onboard a portfolio of high-velocity creators, artists, and influencers who can authentically represent Liquid
  • Build deep long-term relationships with creators, acting as their primary point of contact
  • Design and run repeatable creator programs and campaigns that drive growth in signups, funded accounts, and volume
  • Collaborate directly with product, design, and GTM to translate product launches and narratives into creator-ready concepts and briefs
  • Analyze and record performance rigorously across channels, reporting what isn't working and what is, and where to double down

Qualifications

  • Proven track record of successful content creation, coupled with previous experience managing your own creators

Preferred

  • Trading, crypto, founder, or finance background
  • Proven track record of successful content creation (social, video, or other formats) with examples of work that performed meaningfully above baseline
  • Experience managing or coordinating creators, agencies, or influencer programs, end-to-end
  • Strong understanding of major social platforms, creator economics, and what makes content travel, whilst keeping up with trends
  • Comfortable working with data and basic performance metrics to inform decisions

Compensation and Benefits

  • $90,000 – $240,000 USD base salary
  • Early equity
  • Comprehensive medical, vision, and dental coverage
  • Access to a 401(k) retirement plan
  • Wellness benefits
  • Transportation to-and-from office
  • Fully compensated lunch and dinner
Skills
Content CreationSocial Media PlatformsInfluencer ManagementCreator ProgramsPerformance AnalyticsCampaign ManagementData MetricsVideo Production
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