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Member of GTM

80k – 200kNew York, NYOnsite
Summary

Shapes Liquid's narratives across product, branding, and channels to drive user growth. Partners with product/design/eng to translate insights into features/launches, builds sales/partnership playbooks, creates assets, and analyzes performance data.

About the role

Responsibilities

  • Shape how Liquid presents itself by crafting clear and compelling narratives across product, branding, and distribution channels.
  • Partner closely with product, design, and engineering to translate market insights to features, positioning, and launches.
  • Build, define, and refine repeatable playbooks for sales, partnerships, and creator collaborations.
  • Create standout assets, including decks and social content that make complex financial products feel intuitive and aspirational.
  • Talk directly with users, traders, and partners to understand their needs, then convert those insights to strategy and measurable outcomes.
  • Track performance rigorously and use data to decide what to double down on, what to cut, and where to explore next.

What We're Looking For

  • Outlier in strategy, design, sales, marketing, branding, writing, social media, art, psychology, and/or videography.

Compensation and Benefits

  • $90,000 – $240,000 USD base salary.
  • Early equity, comprehensive medical, vision, and dental coverage.
  • Access to 401(k) retirement plan, wellness benefits, transportation to-and-from office, fully compensated lunch and dinner.
Skills
Product PositioningBrandingSales PlaybooksPartnershipsSocial Media ContentData AnalysisMarket ResearchContent CreationStrategyVideography
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