Senior Marketing Designer
Leads conversion-focused design across funnels, landing pages, digital advertising, and video assets for a B2B SaaS technology company. Requires 5+ years of marketing or growth design experience, strong Figma and Adobe skills, and expertise in user-centered optimization.
About the job
Responsibilities
- Lead design for conversion funnels in collaboration with the CRO team and marketing managers, optimizing landing pages, microsites, and digital experiences through UX principles, A/B testing insights, and mobile-first design.
- Design and deliver high-volume digital static ads for performance marketing channels while maintaining brand consistency and campaign effectiveness.
- Support the video team with motion graphics and animated assets, including concept development and visual elements for video content.
- Uphold and evolve the brand identity across digital touchpoints.
- Use market research and monitor AI trends and design best practices to develop innovative concepts.
- Create mockups and prototypes in Figma to visualize ideas, support feedback, and ensure optimal user experience.
Requirements
- Bachelor's degree in Graphic Design, Visual Communications, or a related field.
- 5+ years of experience as a Marketing Designer or Growth Designer, with emphasis on performance marketing, conversion-driven design, and B2B SaaS or technology.
- Portfolio demonstrating high-impact digital design projects, particularly performance marketing, landing page optimization, and conversion funnels.
- Expert proficiency in Figma.
- Strong command of Adobe Creative Suite.
- Strong understanding of layout, typography, and color theory.
- Deep knowledge of user-centered design principles for optimizing conversion funnels.
- Familiarity with AI tools for design, content, or optimization, and curiosity about AI-assisted creative workflows.
- Excellent communication and collaboration skills.
- Strong attention to detail, aesthetics, and the ability to manage multiple projects in a fast-paced environment.
Skills
Figma, Adobe Creative Suite, UX Design, User-Centered Design, A/B Testing, Conversion Rate Optimization, Performance Marketing, Landing Page Optimization, Motion Graphics, Prototyping, Typography, Color Theory, Artificial Intelligence
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