Luminate: GTM Engineer

What you'll do

Build the signal-to-pipeline engine. Design and ship the automated workflows, integrations, and AI-powered systems spanning enrichment, scoring, routing, and outbound activation — turning a new signup, demo request, event list, or ABM target into a fully enriched, scored, Salesforce-upserted record.

Own fit scoring end-to-end. Build and continuously improve the pipeline that evaluates every account and person against our ICP and writes results to Salesforce — including signal design, batching, retry logic, and iteration on what makes the scoring sharper over time.

Power smarter outbound. Build AI-powered prospecting and personalization systems that help SDRs engage the right accounts at the right time, removing the manual research overhead so reps spend their time selling.

Build internal AI tooling that compounds output. Ship agents and tools for account research, call summarization, RFP and security-questionnaire response, proposal generation, and Slack-accessible agents that surface account intel on demand.

Own the demand-gen infrastructure behind the website. Take structural ownership of Luminate's web presence as a conversion surface — building and improving the tools, tracking, and technical foundations that drive engagement and SEO/AEO/GEO visibility.

Manage the GTM data and ad-targeting plumbing. Define and maintain account- and persona-based audiences across segments, synced across advertising, email, and CRM, with the attribution and conversion tracking that makes spend measurable.

Create real-time GTM visibility. Stand up the attribution and reporting that let teams see what's working across channels and touchpoints, and iterate quickly.

Run experiments and harden what works. Test hypotheses on GTM workflows, measure impact against pipeline and conversion metrics, and scale the winners into durable, well-governed infrastructure.

Level up the field's citizen builders. Act as a trusted advisor to marketers, sellers, and CSMs already building their own agents and automations — and serve as the builder who turns their field-sourced ideas into production-ready solutions when they lack the technical depth to ship themselves.

Build it to last. Ensure every solution ships with appropriate guardrails around cost, performance, and operational sustainability, so what gets built keeps delivering value without runaway overhead.

What you'll bring

Technical

Hands-on experience building and deploying AI-powered workflows and agentic systems in production — writing business logic, designing solution architecture, and shipping reliably at pace.

Practical engineering ability: comfort with scripting and data work (e.g., Python and SQL), API integration and webhooks, and workflow/automation tooling — enough to build, troubleshoot, and iterate on complex systems independently.

Experience with LLMs, prompt engineering, and agent design applied to real revenue-workflow problems.

Strong fluency integrating across the GTM stack: CRM, sales engagement, marketing automation, data enrichment, and intent tooling — e.g., Salesforce, Pardot, Clay, and Salesloft.

Domain and mindset

A working understanding of inbound and outbound sales development — you know what an SDR and AE actually do, what slows them down, and what a pipeline conversion metric means.

Fluency in how campaign data, intent signals, and lead flow connect to pipeline outcomes.

An experimental, detective's mindset — you form hypotheses, test them, and let the data decide.

The ability to communicate technical topics clearly to non-technical stakeholders and translate business requirements into technical designs.

Nice to have

Experience building agentic or LLM-powered workflows in a B2B enterprise environment.

A track record inside or alongside a revenue org with direct accountability to pipeline or conversion outcomes.

Several years spanning GTM engineering, marketing/revenue operations, growth, or a technical role embedded in a sales or marketing team. We care more about what you've built than years on a résumé — a strong portfolio of shipped systems matters most.