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Muck RackMuck RackUnited States

Media Insights Associate

Support communications measurement and insights projects by analyzing media data, developing reports, and delivering actionable insights to clients. Requires 2-4 years experience in PR, analytics or related fields, strong analytical skills, and familiarity with AI tools.

70k – 80k
Remote2+ YOEData Analytics

About the role

What you’ll do

Client Delivery & Project Support

  • Support the delivery of communications measurement and insight projects across a variety of industries and client accounts
  • Assist with project setup, data collection, quality assurance, and report preparation throughout the project lifecycle
  • Analyze media coverage and communications data to identify trends, key findings, and actionable insights
  • Help prepare client presentations, reports, and supporting materials under the guidance of senior consultants
  • Coordinate project deliverables and ensure work is completed accurately and on schedule
  • Support onboarding activities for new client projects by helping document project requirements and delivery plans

Insight Development

  • Interpret communications and media data to help identify meaningful patterns and trends
  • Contribute to written reports that translate data into clear, easy-to-understand insights
  • Learn industry-standard communications measurement frameworks and apply them consistently across client work
  • Support senior team members in developing strategic recommendations based on communications performance

AI-Enabled Research & Analysis

  • Use AI tools such as ChatGPT, Claude, Gemini, or similar technologies to support research, summarize information, and improve analytical workflows
  • Review AI-generated content for accuracy and completeness before incorporating it into client deliverables
  • Apply critical thinking and human judgment when interpreting AI-assisted outputs
  • Stay informed about emerging AI capabilities and participate in team discussions about responsible AI use

Quality & Collaboration

  • Follow established quality standards and project processes to ensure accurate, consistent client deliverables
  • Maintain organized project documentation using CRM and file management systems
  • Collaborate with colleagues across Insight & Consultancy, Commercial, Customer Success, and Production teams to support successful project delivery
  • Communicate project updates and raise questions or risks promptly when support is needed

Learning & Development

  • Participate in training to build expertise in communications measurement, consulting, and media intelligence
  • Contribute ideas for improving internal processes and team workflows
  • Support the development of internal knowledge resources and best practices
  • Assist with research for thought leadership content, webinars, blog posts, and industry presentations

Requirements

  • 2–4 years of professional experience in communications, public relations, media intelligence, marketing, research, analytics, or a related field (internship experience may be considered)
  • Strong written and verbal communication skills
  • Excellent attention to detail and organizational skills
  • Analytical thinking with the ability to interpret information and identify meaningful trends
  • Experience working with spreadsheets and presentation software to organize and communicate information
  • Comfort learning new technologies and digital tools
  • Familiarity with AI tools such as ChatGPT, Claude, Gemini, or similar technologies, and an understanding of the importance of validating AI-generated outputs
  • Ability to manage multiple tasks while collaborating effectively within a team environment
  • Proactively incorporate AI tools into day to day work to improve productivity and accelerate delivery

Nice-to-Haves

  • Experience with media monitoring or communications measurement platforms such as Muck Rack, Brandwatch, Cision, or similar tools
  • Coursework or experience in communications, journalism, public relations, marketing, research, or data analytics
  • Experience working in a SaaS company, communications agency, or consulting environment
  • Familiarity with communications measurement frameworks such as the Barcelona Principles or AMEC Integrated Evaluation Framework
  • Interest in media intelligence, reputation measurement, or communications analytics

Additional Qualities

  • Naturally curious and enjoy solving problems using data
  • Communicate clearly and collaborate effectively with teammates from different disciplines
  • Take ownership of their work while remaining eager to learn and grow
  • Welcome feedback and continuously seek opportunities to improve
  • Stay curious about emerging technologies and new ways of working

Compensation

In the US, the base salary for this role is between $70,000 and $80,000. We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.

Skills

Media MonitoringCommunications MeasurementData AnalysisAI ToolsChatGPTClaudeGeminiExcelPresentation SoftwareBarcelona PrinciplesAmec FrameworkBrandwatchCisionCRMPublic Relations

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