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InstacartInstacart

Senior Machine Learning Engineer II, Ads Response Prediction

Lead research on pCTR and conversion models for Instacart Ads. Tackle bias mitigation, calibration, multi-task learning, and generative retrieval systems. Requires 6+ years ML experience and advanced degree.

About the job

Responsibilities

  • Lead research and development of pCTR and conversion prediction models, focusing on calibration, bias reduction, and accuracy across ads surfaces
  • Design and implement debiasing techniques including Mixed Negative Sampling (MNS), Inverse Propensity Weighting (IPW), counterfactual risk minimization, and calibration methods (Platt scaling, isotonic regression)
  • Contribute to Multi-Domain Multi-Task (MDMT) model architecture with Mixture-of-Experts (MoE), Transformer layers, and LoRA adaptors
  • Drive sequence modeling initiatives including TIGER generative retrieval system and Semantic ID representation learning
  • Collaborate on Foundation Models using autoregressive user behavior prediction
  • Formulate ambiguous modeling problems from first principles and translate business observations into ML research directions
  • Publish and present findings internally; contribute to design reviews, paper sharing, and experiment retrospectives

Requirements

  • PhD/Master in machine learning, statistics, computer science, information retrieval, or related quantitative field
  • 6+ years combined academic and industry experience applying ML to ranking, recommendation, or prediction problems at scale
  • Deep understanding of CTR/conversion prediction modeling (Deep & Wide, DeepFM, DCN, multi-task learning)
  • Strong foundation in causal inference, counterfactual reasoning, and training data bias mitigation
  • Proficiency in Python and deep learning frameworks (PyTorch, TensorFlow, JAX); fluency in SQL, Spark, Pandas
  • Track record of scoping ML research directions and delivering results through rigorous experimentation
  • Strong written and verbal communication skills

Preferred Qualifications

  • Experience in ads ranking or auction-based systems
  • Hands-on experience with autoregressive sequence models, generative retrieval, or transformer-based ranking architectures
  • Familiarity with Semantic IDs, product embeddings, transfer learning, or domain adaptation (LoRA)
  • Publication record in top-tier venues (KDD, WWW, RecSys, NeurIPS, ICML, SIGIR)
  • Experience mentoring junior engineers
  • Familiarity with LLM-driven approaches to recommendation

Skills

Python, PyTorch, TensorFlow, JAX, SQL, Spark, pandas, Deepfm, Dcn, Mixture-Of-Experts, Transformer, Lora, Ctr Prediction, Causal Inference, Counterfactual Reasoning

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