Responsibilities

Lead performance marketing channels, including Meta, Search, Shopping, YouTube, and TikTok.
Build growth and automation systems using AI tools such as Claude, ChatGPT, Cursor, and n8n to reduce manual work and improve marketing efficiency.
Analyze campaign performance and evaluate key performance indicators (KPIs) in collaboration with the Performance & Data team.
Recommend copy, creative, bidding strategies, and testing structures using qualitative and quantitative metrics.
Stay current on industry trends, advertising products, and best practices.

Requirements

3+ years of experience with at least one of Google Ads, YouTube Ads, Meta Ads, or TikTok Ads.
Proven success managing direct-to-consumer brand campaigns with annual budgets above $1M.
Experience with analytics tools such as Excel, Google Sheets, Looker, Mode, Hex, Tableau, SQL, Amplitude, Google Search Console, and Keyword Planner.
Experience building marketing and analytics automations with AI tools such as Claude, ChatGPT, Perplexity, Gemini, n8n, and Cursor.
Strong familiarity with marketing funnels and modern attribution platforms such as Northbeam, Triple Whale, and Rockerbox.
Ability to develop and refine targeting, copy, and creative assets based on performance.
Experience designing or interpreting geo-lift, conversion lift, or brand lift studies.
Ability to work independently and create plans from the ground up.
Analytical mindset combined with creative intuition.
International awareness and knowledge of diverse cultures.
Strong, proactive communication skills and a positive, execution-oriented attitude.

Competitive salary and equity.
Flexible paid time off.
Paid parental leave.
Team offsites and company events.
Employee discount on Eight Sleep products.
A company Pod for every employee.
Opportunity to work with a world-class team building category-defining technology.
Equity participation for full-time team members, with potential periodic equity refreshes based on performance.
Benefits may vary by location and role.