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RampRampSan Francisco, CA

Growth Manager, Verticalization & Startups GM

Own the full P&L and growth motion for Ramp's startup segment. Drive acquisition, product strategy, onboarding, pricing, and community presence to make Ramp the default financial platform for newly incorporated US companies.

168k – 231k/yr
Hybrid5+ YOEGrowth Marketing

About the role

What You'll Do

  • Own positioning. Define how Ramp shows up to a brand-new founder versus how we show up to a Series B CFO. Write the words. Own the comparison story against Brex, Mercury, and Every.
  • Own acquisition. Build the full motion: community and events, founder and angel networks, accelerator and incubator partnerships, programmatic and comparison SEO, paid, referral, and incentive-driven growth. Be physically present where startups form.
  • Own product strategy for the segment. Decide what startups need first from Ramp, what the day-zero product experience should be, and where the gaps are. Carry that to Product as the segment's voice.
  • Own onboarding. Make incorporation-to-funded-card the fastest, most obvious path in the market. Remove every step that loses a founder.
  • Own pricing and incentives. Design the offer that makes Ramp the default choice at incorporation. Run the incentive programs, partner credits, and founder perks that tip the decision.
  • Be the face. Represent Ramp in the startup community. Host the dinners. Speak at the demo days. Be the person founders associate with "the Ramp that gets startups."
  • Own the number. Tie it all together: drive toward 90%+ of all newly incorporated US startups starting on Ramp. Build the model, instrument the funnel from incorporation to activation, and report a single clean metric you live and die by.

What You Need

  • You have started a company, or you have operated at the founding-team level of an early startup and lived the incorporation-to-traction journey firsthand
  • You are deeply, currently embedded in the startup community: accelerators, angels, founder networks, the SF startup social scene. You can name the up-and-coming companies before they are obvious, and the community knows you back
  • 5+ years across some combination of founding, growth, GTM, or general management, with clear evidence you can own an outcome end to end rather than one function
  • A GM instinct: you think in P&L, you make tradeoffs across product, pricing, and marketing, and you are comfortable owning a number with no one to hand it to
  • Demonstrable AI fluency: specific tools, workflows, or systems you have built or adopted that materially changed your output
  • Sharp written and verbal communication. You can write the landing page and command the room at the dinner
  • You live in or will relocate to San Francisco and will be in-market, in-person

Nice-to-Haves

  • You went through YC, Techstars, Neo, South Park Commons, or an equivalent program, or you ran one
  • You have an existing audience or following in the founder community
  • You have built a wildly popular AI tool, or agent that automated a repeatable workflow
  • Experience with fintech, banking, or developer-led product distribution
  • Familiarity with comparison and AEO SEO as a land-grab tactic
  • You have angel invested or advised early companies

Benefits

  • Flexible PTO
  • Unlimited AI token usage
  • Centralized home-office equipment ordering
  • Health and wellness stipend
  • Budget for intra-office travel
  • Weekly coffee stipend
  • 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents
  • One Medical annual membership
  • 401(k), including employer match on contributions made while employed by Ramp
  • Fertility HRA (up to $10,000 per year)
  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay
  • Pet insurance
  • In-office perks: lunch, snacks, drinks, and more
  • Relocation support to NYC or SF (as needed)

Skills

P&L OwnershipGrowth StrategyProduct StrategyPricing StrategyCommunity BuildingEvent ManagementSEOOnboarding OptimizationAi FluencyWritten Communication
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