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11x11xSan Francisco, CA

Product Designer

Product designer owning end-to-end product areas, rapidly prototyping and shipping experiences in an AI-first startup. Requires 3-6 years of startup design experience, high agency, and strong product instincts.

150k – 175k
On-site3+ YOEProduct Design

About the role

What You'll Work On

  • Own product areas end-to-end, from initial insight to shipped experience
  • Lead greenfield explorations and turn blank-canvas ideas into real products
  • Prototype aggressively, in code, AI tools, Figma, or whatever gets the idea across fastest
  • Work directly with engineers and PMs to shape product direction, not just execution
  • Think deeply about systems, workflows, and how features compound across the platform
  • Use AI tools as part of your daily workflow to increase speed, creativity, and iteration velocity
  • Raise the quality bar across the company through strong product judgment and craft
  • Push ideas into reality quickly instead of over-optimizing in planning phases

How We Work

  • Optimize for speed of learning and iteration
  • Prototype early instead of debating endlessly
  • Use AI heavily across design, product thinking, research, and engineering
  • Small, high-agency teams outperform much larger organizations
  • Believe the best builders in the AI era are token maxxers who use AI relentlessly to compress execution cycles
  • Care more about shipping and learning than rigid role boundaries

What We're Looking For

  • 3–6 years of product design experience, ideally at startups or highly product-driven teams
  • Strong track record of owning products or features from concept through launch
  • High agency — naturally move things forward without waiting for direction
  • Strong product instincts and clear opinions about what should exist and why
  • Excellent visual and interaction design skills, grounded in systems thinking
  • Comfort operating in ambiguity and figuring things out in real time
  • Bias toward building and prototyping over endless ideation
  • Strong communication with engineers, PMs, and leadership
  • Excitement about AI-native workflows and the future of product creation

Bonus Points

  • Prototype in code
  • Experience with tools like Cursor, v0, Lovable, Replit, Claude, or similar
  • Worked on AI-native products or developer-facing tools
  • Early designer at a startup
  • Care deeply about product velocity and iteration speed

What Success Looks Like

  • Move faster without sacrificing quality
  • Turn ambiguous ideas into shipped products
  • Create experiences that feel thoughtful, fast, and inevitable
  • Build a culture where design is deeply tied to product thinking and execution

Compensation

  • $150,000 - $175,000 in San Francisco

Skills

FigmaPrototypingInteraction DesignVisual DesignSystems ThinkingAI ToolsProduct StrategyUser ResearchWireframingDesign Systems

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