Content Creator

Responsibilities

• Own voice and messaging across the entire funnel (site, email, product, sales, social, etc.)
• Write website and landing pages, including comparison pages
• Create launch copy for new products and features
• Ghostwrite for founders and execs in their voice
• Produce copy for blog posts, country guides, sales collateral, one-pagers, partner-facing material
• Create social posts, threads, carousels, occasional video scripts and hooks

First 90 Days

30 days

• Learn the product cold (workflows, support tickets, customer calls)
• Audit every page and email, identify weaknesses
• Ship a rewrite of one high-traffic page
• Build social media posts in Thera's voice

60 days

• Own the copy on a product launch end-to-end
• Publish first customer story and first SEO piece
• Draft the voice and style guide
• Get one repeatable short-form format off the ground

90 days

• Review all customer-facing copy by default
• Achieve measurable lift on rewritten pages and sequences
• Establish a content cadence
• Grow audience without paid spend

Requirements

• Write clearly, concisely; cut adjectives, prefer numbers to claims
• Strong portfolio better than résumé (published work, spec pieces, newsletter, well-argued post)
• Curiosity about unglamorous subjects like multi-state tax filings and FX spreads
• Revise without ego; comfortable with radical candor
• Fast writer: several pieces per week
• Self-directed; no need for fully briefed assignments daily
• Have built something in public (account, newsletter, channel) with measurable results
• Understand why posts succeed or fail

Nice-to-Haves

• B2B SaaS, fintech, or HR-tech experience
• Experience changing writing based on funnel or search console data
• Point of view on where AI helps vs. flattens writing
• Basic video editing (CapCut, Descript, Premiere)
• Experience writing in someone else's voice seamlessly
• Comfortable on camera

Compensation

$70,000–$90,000