Principal Product Designer

What You'll Do

• Own the design vision for our highest-impact product areas, from framing the problem through pixel-perfect execution.
• Set the strategic direction for how permitting workflows, automation, and AI-assisted decisions are designed, ensuring users can read, trust, and guide the product's output.
• Partner with the Head of Design, product, and engineering leadership to shape the roadmap, not just execute against it, bringing a strong and well-reasoned point of view on where the product should go.
• Raise the craft bar across the whole design team by modeling exceptional work, strengthening our critique culture, and mentoring designers without managing them.
• Evolve the design language and systems thinking that let a small team ship cohesive, scalable experiences as our surface area grows.
• Move fluidly between deep detail and big-picture direction while holding a high quality bar and a high pace of execution.
• Become a functional expert on construction permitting, licensing, and inspections, leading with curiosity even if this is your first time in the pre-construction industry.
• Collaborate with sales and marketing on collateral and branding as needed, and help us build a permitting product that is beautiful, that works, and that scales.

What We're Looking For

• All applications must link to or include a portfolio. We want to see a track record of leading high-craft, complex products from concept through launch, with clear evidence of design decisions you drove and their impact.
• 10+ years designing dense B2B software, with deep experience in workflow-heavy products and real complexity.
• A demonstrated ability to operate as a force multiplier: elevating the work of other designers, defining what great looks like, and bringing structure to problem spaces that do not yet have any.
• Strong systems thinking paired with exceptional interaction and visual craft. You sweat the details just as well as you guide strategy.
• Experience designing AI-powered or highly technical products, or a clear point of view on how to make AI legible, trustworthy, and controllable for users.
• High tolerance for ambiguity. We are moving fast, and our design, product, and engineering processes are constantly in flux. We want someone who thrives in that and helps improve it.
• Excellent communication and storytelling. You can articulate design rationale and win alignment across designers, engineers, executives, and customers.
• Technical fluency. We value designers who understand the realities of implementation and can partner deeply with engineers. Hands-on comfort with code is a plus.
• Our team primarily uses Figma, Notion, and Linear. You should be comfortable with those or similar tooling, with comfort making tooling recommendations to leadership as new horizon models & solutions become available.