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BrigitBrigitNew York, NY

Digital Marketing Coordinator

Supports paid digital marketing and user acquisition programs by coordinating campaigns, developing ad content with agencies and influencers, and analyzing funnel performance. The role is suited to recent graduates with strong social platform expertise, project management ability, and a bachelor’s degree.

55k – 65k/yr
HybridEntry levelGrowth Marketing

About the role

Responsibilities

  • Work alongside growth and marketing teams to solve user acquisition challenges.
  • Support ad content development by working with agencies and influencers to conceptualize and create compelling content for core and emerging channels.
  • Coordinate, develop, and launch paid advertising campaigns across marketing channels.
  • Work cross-functionally within the marketing organization to drive user acquisition initiatives.
  • Support programs across the marketing funnel, including campaign setup, reporting, optimization, and the customer journey.
  • Help shape business decisions that drive new customer acquisition.
  • Assist with developing customer and influencer relationships.

Requirements

  • Completing or having completed a bachelor’s degree.
  • Expert familiarity with TikTok, Facebook, Instagram, Snapchat, and X.
  • Active social media user, specifically on TikTok.
  • Ability to drive end-to-end projects with limited guidance or supervision.
  • Resourceful and willing to take on varied tasks.
  • Strong written and oral communication skills.
  • Proficiency in Microsoft Office, including Word, Excel, and PowerPoint, or equivalent Google tools.

Nice to Have

  • Adobe Creative Suite proficiency.
  • Graphic design skills.

Compensation and Benefits

  • Anticipated annual base salary: $55,000-$65,000.
  • Medical, dental, and vision insurance.
  • Flexible PTO policy.
  • 401(k) plan.
  • Paid parental leave.
  • Physical and mental wellbeing benefits, including Wellhub and Headspace.
  • Monthly reimbursements for Wi-Fi and cell phone bills.
  • Annual learning and development reimbursement.

Skills

TikTokfacebookinstagramsnapchatxMicrosoft OfficeGoogle WorkspaceAdobe Creative Suitegraphic designpaid advertisingCampaign Managementuser acquisition
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