Develop and execute product marketing strategy for enterprise and institutional segments. Own positioning, messaging, GTM execution, and thought leadership for a fintech wealth management platform.
Owns Addepar’s industry events calendar, booth strategy, GTM coordination, and performance tracking to drive pipeline and brand visibility at conferences and trade shows.
Lead and scale a product marketing team, developing positioning and GTM strategy for a B2B SaaS platform while partnering with R&D and sales to drive adoption and revenue.
Develop and execute product marketing and GTM strategy for AI solutions and agent capabilities. Launch AI features, craft positioning, and drive adoption through cross-functional collaboration.
Develop and execute product marketing strategy for enterprise and institutional segments. Own positioning, messaging, GTM execution, and thought leadership for a fintech wealth management platform.
Owns Addepar’s industry events calendar, booth strategy, GTM coordination, and performance tracking to drive pipeline and brand visibility at conferences and trade shows.
Lead and scale a product marketing team, developing positioning and GTM strategy for a B2B SaaS platform while partnering with R&D and sales to drive adoption and revenue.
Develop and execute product marketing and GTM strategy for AI solutions and agent capabilities. Launch AI features, craft positioning, and drive adoption through cross-functional collaboration.