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Field Marketing Representative I

United StatesOtherRemote2+ YOE
Summary

Field Marketing Representative responsible for representing HighLevel at global events, managing booth presence, delivering presentations, qualifying leads, and driving event ROI. Requires 2-5 years of field/event marketing experience and frequent travel.

About the role

What You’ll Be Doing

  • Represent HighLevel at External Events: Travel globally to attend marketing conferences, trade shows, summits, partner activations, and networking events where HighLevel is an exhibitor, sponsor, or featured participant.
  • Own Onsite Brand Presence: Lead onsite event execution including booth setup and breakdown, signage, swag, demos, on-stage activations and attendee experience. Ensure all event assets and brand touchpoints are polished, professional, and aligned with company standards.
  • Engage with Prospects and Partners: Serve as a trusted brand representative by confidently educating attendees on HighLevel’s platform capabilities, qualifying leads, answering product questions, and creating meaningful customer interactions.
  • Deliver Educational Presentations: Deliver engaging 30 to 45 minute presentations, workshops, or live demos to audiences ranging from 50 to 300 attendees. Translate marketing concepts and platform capabilities into actionable business insights.
  • Drive Event Performance and ROI: Track and evaluate event success metrics including lead quality, attendee engagement, pipeline influence, and overall event effectiveness. Provide actionable recommendations to improve future event performance and attendee experience.
  • Collaborate Cross Functionally: Partner closely with Marketing, Sales, Partnerships, Customer Success, and Events teams to align event goals, messaging, and lead follow up strategies.
  • Support Event Strategy and Planning: Contribute to event planning discussions including audience targeting, booth experience improvements, presentation topics, and activation strategies. Help identify opportunities to improve operational efficiency and event impact.
  • Maintain Advanced Product Expertise: Develop deep expertise in HighLevel’s platform and ecosystem to confidently conduct demos, answer advanced customer questions, and represent new product capabilities in the field.
  • Mentor and Support Team Members: Provide guidance and support to newer team members during onsite activations and event preparation as needed.
  • Travel Frequently: Expect frequent domestic and international travel, averaging 3 to 4 weeks per month, including occasional evenings and weekends depending on event schedules.

What You’ll Bring

  • 2 to 5 years of experience in field marketing, event marketing, brand activation, experiential marketing, or related customer facing roles
  • Proven experience executing trade shows, conferences, or large scale events independently
  • Experience working in SaaS, marketing technology, or high growth startup environments preferred
  • Presentation and public speaking skills with the ability to engage both small and large audiences
  • Ability to confidently communicate product value and qualify prospective customers in live event settings
  • Strong organizational skills with the ability to manage multiple priorities and adapt quickly in fast paced environments
  • Demonstrated problem solving ability and sound judgment during live event execution
  • Experience collaborating cross functionally with product, marketing, and customer facing teams
  • Proficiency with Google Workspace, CRM systems, and lead capture or event technology tools
  • Willingness and ability to travel frequently, including internationally
  • Physically capable of lifting and setting up event materials up to 50 lbs and standing on your feet for long periods of time
  • Bachelor’s degree in Marketing, Communications, Business, or related field, or equivalent professional experience
  • Valid passport and ability to travel internationally without restrictions
  • Must be available to work and attend in-person or virtual meetings during US hours, Monday through Friday, 9:00 am - 5:00 pm CST.
Skills
Google WorkspaceCRM systemslead capture toolsevent technology toolspublic speakingevent marketingtrade show executionlead qualificationcross-functional collaborationproduct demos