Responsibilities

Build and ship multi-channel campaigns (email, web, paid, organic) from brief to launch in partnership with Product Marketing and Field Marketing.
Own the integrated campaign calendar.
Manage campaign QA, asset trafficking, and post-launch reporting on a recurring cadence.

Draft and edit short-form marketing copy: emails, landing pages, social posts, ad copy, and sales enablement collateral.
Turn vertical messaging from Product Marketing into deployable, on-brand assets across channels.
Maintain the marketing content library and keep messaging consistent across campaigns and verticals.

Build campaign extensions of Field Marketing's event programs — pre-event nurtures, on-site follow-ups, post-event content tracks.
Support Sales with one-off enablement: email templates, follow-up sequences, vertical-specific one-pagers and decks.
Help operationalize ABM plays in partnership with Sales and MarOps as the motion matures.

Track campaign performance against pipeline, engagement, and conversion KPIs.
Run A/B tests on subject lines, CTAs, and creative; document what works and share back to the team.
Surface insights to Product Marketing and leadership; recommend next-quarter optimizations.

Qualifications

3–6 years of B2B marketing experience, ideally at a high-growth SaaS or technology company.
Hands-on experience with marketing automation (Marketo) and CRM (Salesforce).
Comfort running campaigns across at least three of: email, web, paid social, organic social, content, or events.
Project management chops — able to ship across overlapping deadlines and competing stakeholders.
Excellent collaborator. Partners well with Sales, PMM, Field Marketing, and Design.
Bachelor's degree or equivalent experience.
Bonus: experience marketing to Public Sector, Healthcare, or other regulated industries.