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Account Development Representative

Seattle, WAHybrid1+ YOE
Summary

Identifies and qualifies sales opportunities in target accounts through strategic outbound campaigns and inbound lead management, engaging C-suite executives. Requires 1+ year experience in sales with CRM proficiency and proven quota achievement.

About the role

What You'll Do

  • Leverage on-boarding and continuous training to be an expert about the company, industry, our platform’s benefits and features in order to effectively articulate the Highspot value proposition, while gathering information about prospect needs.
  • Efficiently research to identify the right people to approach within target accounts: the members of the buying team and its key influencers.
  • Strategically coordinate personalized, multi-channel, multi-threaded, outbound activities to target various buying personas and create high-value opportunities in target accounts.
  • Understand the value drivers of prospects to creatively and professionally craft customized and personalized messages that offer unique perspectives specific to their economic motivators.
  • Successfully manage and overcome prospect objections.
  • Update prospect interactions in Salesforce.com to ensure efficient account management.
  • Consistently achieve monthly qualified opportunity quotas to ensure revenue objective.
  • Understand, as much as possible, the corporate budget, decision-making timeframe, customer goals, and key decision-makers within the prospect’s organization.

Your Background

  • At least one year of relevant work experience.
  • Experience engaging with multiple executive levels within an organization; familiarity with marketing and sales is a plus.
  • Pre-call planning, opportunity qualification, objection handling, call structure and control, time and territory management.
  • Proven track record of achieving measurable sales goals in a sales environment where accurate entry and management of lead data in a CRM system was required.
  • Proficient with standard corporate productivity tools (email, voicemail, MS Office).
  • Experience with email and social media (LinkedIn, Twitter, etc.)
  • Sales training and salesforce.com experience a plus.
Skills
Salesforce.comCRMLinkedInSalesforceMS OfficeOutbound SalesProspectingLead QualificationObjection Handling