Growth Marketer
San Francisco, CAGrowth MarketingOnsite
Summary
Owns top-of-funnel and lifecycle growth including SEO, landing pages, email campaigns, and content to drive conversions and retention. Requires hands-on experience at startups, analytical skills, and ability to code simple experiments.
About the role
Responsibilities
- Own and optimize Krea’s landing pages, pricing pages, and key conversion flows.
- Lead SEO strategy end-to-end: keyword research, programmatic pages, content strategy, and on-page optimization.
- Build and run lifecycle campaigns (email, onboarding, reactivation) to improve activation and retention.
- Create and oversee high-quality educational content (blogs, guides, tutorials) that helps users get value faster.
- Continuously run experiments across copy, layout, messaging, and channels to improve conversion rates.
- Partner closely with product, design, and engineering to align growth efforts with product evolution.
- Set up and maintain systems, dashboards, and processes that allow growth learnings to compound over time.
Requirements
- Proven experience in a growth marketing role at a mid-to-late stage startup (especially B2C or prosumer).
- Deep hands-on experience with SEO, landing page optimization, email marketing, and content strategy.
- Strong analytical skills: comfortable with funnels, cohorts, and conversion metrics.
- Ability to execute independently with minimal oversight and high ownership.
- Strong copy instincts and understanding of how creatives evaluate and adopt new tools.
- Comfortable editing or writing code to ship experiments quickly.
Nice-to-Haves
- Experience growing creative tools, design products, or developer-facing platforms.
Compensation & Benefits
- Competitive compensation (75th percentile of market) with meaningful equity.
Skills
SEOEmail MarketingContent StrategyLanding Page OptimizationGoogle AnalyticsA/B TestingSQLHTML/CSSJavaScriptConversion Rate Optimization