# Social Media Strategist
**Company:** [Fetch](https://hotfix.jobs/companies/fetch)
**Location:** Remote
**Salary:** $75K-$88K
**Experience:** 3+ years
**Skills:** TikTok, Instagram, Short-Form Video, Copywriting, Social Analytics, Content Strategy, Community Management, Performance Marketing, Social Platforms, Campaign Execution
**Posted:** 2026-05-13
> Develops and executes social media strategies for Fetch's brand and partner campaigns across TikTok and Instagram, creates platform-native content, manages community engagement, and analyzes performance to drive growth and insights.
## Job Description
## Role Responsibilities

### Own Social Strategy & Campaign Execution
- Develop and execute social strategies aligned to brand, campaign, and business priorities
- Translate internal and partner campaign objectives into social-first content and storytelling
- Partner cross-functionally to support campaign launches, ensuring social is integrated from planning through execution
- Maintain a strong pulse on trends, formats, and culture to inform timely and relevant activations

### Create & Oversee Content
- Concept, create, and publish content across Fetch social channels (**TikTok**, **Instagram**, etc.)
- Balance brand storytelling with offer-driven, partner-supported, and performance-oriented content
- Collaborate with creators and internal teams to scale content production
- Ensure content is aligned to both Fetch brand standards and partner campaign goals

### Lead Community Engagement
- Own day-to-day community management across platforms
- Engage proactively with users to build relationships and brand affinity
- Identify opportunities for Fetch and brand partners to show up authentically in conversation
- Develop scalable approaches to increase engagement and responsiveness

### Support Brand Partners on Social
- Collaborate with Sales and Partnerships teams to support brand partner campaigns on social
- Translate partner objectives into compelling, platform-native social content
- Ensure partner integrations feel authentic to Fetch while delivering against campaign goals
- Contribute to campaign recaps and insights that demonstrate performance and value to partners

### Leverage Data & Measurement
- Track and analyze performance across organic and paid social, including campaign and partner content
- Translate data into actionable insights and optimizations
- Inform content strategy, posting cadence, and spend allocation based on performance trends
- Support reporting and recaps for both internal stakeholders and brand partners

### Support Creator Integration
- Partner with Creator and Influencer teams to amplify campaigns through social
- Ensure creator content aligns with social strategy and campaign objectives
- Identify opportunities to extend Creator Club and ambassador efforts through social

## Minimum Requirements
- 3+ years of experience in social media, content strategy, or digital marketing
- Proven ability to develop and execute social strategies tied to campaigns and business goals
- Strong content creation skills (short-form video, copywriting, platform-native formats)
- Experience supporting brand or partner campaigns on social
- Deep understanding of social platforms, trends, and internet culture
- Experience with social analytics, reporting, and performance measurement
- Highly organized, proactive, and comfortable in a fast-paced environment
- Strong communication and collaboration skills

## Compensation
**Base salary range: $75,000 - $88,000**

Equity, 401k match up to 4%, comprehensive medical/dental/vision benefits, education reimbursement, PTO, parental leave.
**Apply:** https://hotfix.jobs/jobs/social-media-strategist-at-fetch-12a8c4ed-dd62-443c-b9e7-bac1443ea5e8
**Canonical:** https://hotfix.jobs/jobs/social-media-strategist-at-fetch-12a8c4ed-dd62-443c-b9e7-bac1443ea5e8