# Sales Development Representative (Inbound)
**Company:** [Fal](https://hotfix.jobs/companies/fal)
**Location:** San Francisco, CA
**Salary:** $90K-$120K
**Experience:** 1+ years
**Skills:** Salesforce, HubSpot, CRM, Lead Qualification, Pipeline Management, Cold Calling, Prospecting, AI Sales, Go-To-Market, Lead Generation
**Posted:** 2026-04-28
> Qualifies inbound leads for AI infrastructure platform, conducts discovery on prospects' needs, and hands off opportunities to Account Executives. Requires strong communication, organization, and curiosity about AI; 1-2 years SDR experience preferred.
## Job Description
## Key Responsibilities

- Qualify inbound leads from marketing campaigns and website inquiries to identify potential customers and new opportunities.
- Perform discovery to understand each prospect's business goals, media workflows, and AI infrastructure needs.
- Manage all inbound leads from initial contact to sales-qualified opportunity, maintaining organized and accurate pipeline data.
- Collaborate with Marketing on campaigns to optimize inbound lead generation and conversion rates.
- Become an expert on Fal's platform capabilities to communicate its value to technical and non-technical audiences effectively.
- Partner with Account Executives to hand off qualified leads and ensure seamless prospect experiences.
- Track engagement metrics and contribute insights to improve lead quality and targeting.

## What We're Looking For

- 1–2 years of experience in an SDR, BDR, or lead generation role preferred, but not required.
- Strong communication skills—especially over phone, video, and chat—with the ability to listen, learn, and connect authentically.
- Genuine curiosity about AI, Generative Media, and emerging technologies.
- Highly motivated, competitive, and results-driven—someone who thrives in a fast-paced, goal-oriented environment.
- Excellent organization and time management skills with strong attention to detail.
- Collaborative team player with a positive attitude and eagerness to grow within a high-performing sales organization.

## You'll Thrive Here

- Passionate about AI and excited to help customers unlock new creative possibilities with Generative Media.
- Enjoy connecting with people and uncovering how technology can solve real business challenges.
- Love building processes and systems in a startup environment where your input shapes how we grow.
- Embrace experimentation, feedback, and continuous learning to refine your skills.
- Take pride in being part of a collaborative, mission-driven team transforming how AI creativity scales.

## Compensation

$90,000 - $120,000 OTE (80/20) + equity + comprehensive benefits package
**Apply:** https://hotfix.jobs/jobs/sales-development-representative-inbound-at-fal-8251ad27-c145-4960-ad5e-9e2d48a50b26
**Canonical:** https://hotfix.jobs/jobs/sales-development-representative-inbound-at-fal-8251ad27-c145-4960-ad5e-9e2d48a50b26