# Product Marketing Manager
**Company:** [Oso](https://hotfix.jobs/companies/oso)
**Location:** New York, NY
**Salary:** $100K-$200K
**Skills:** Product Marketing, Go-to-Market Strategy, Developer Tools, B2B SaaS, Content Marketing, Messaging, Positioning, Launch Planning, Customer Stories, Webinars
**Posted:** 2025-04-22
> Owns product positioning, messaging, and GTM launches for developer authorization platform. Drives adoption through content, customer stories, and cross-team collaboration while bridging product with user insights for B2B SaaS targeting developers.
## Job Description
## Responsibilities
- Define positioning & messaging – Own how we talk about Oso across segments, channels, and personas. Distill complex ideas into clear, developer-friendly narratives.
- Launch new features – Lead go-to-market for new launches and improvements. From docs to announcements to onboarding flows, ensure users understand the value.
- Tell our story – Work with the content team to bring Oso’s value to life through customer stories, blog posts, webinars, and more.
- Drive product adoption – Collaborate with growth, DevRel, and sales to optimize the funnel and help users get to “aha!” faster.
- Bridge product and users – Talk to users, surface insights, and help shape the roadmap by being the voice of the market.

## Requirements
- Product marketing experience at a B2B SaaS or developer tools company.
- Strong writer and communicator—comfortable with one-pagers, blog posts, or landing pages.
- Experience launching products or features and planning GTM from start to finish.
- Understanding of developers—how they evaluate tools, learn, and what messaging resonates.
- Curious, resourceful, and thrive in fast-moving environments.

## Compensation
Starting salary: $100,000–$200,000/year plus equity, depending on experience, skillset, and location.
Competitive health, dental, and vision coverage; mental healthcare; equity package; unlimited PTO; paid parental leave; flexible work options.
**Apply:** https://hotfix.jobs/jobs/product-marketing-manager-at-oso-f2645eed-44cb-4af1-a00c-0fc341ccad92
**Canonical:** https://hotfix.jobs/jobs/product-marketing-manager-at-oso-f2645eed-44cb-4af1-a00c-0fc341ccad92