# Marketing Manager
**Company:** [ModernFi](https://hotfix.jobs/companies/modernfi)
**Location:** New York, NY
**Salary:** $140K-$200K
**Experience:** 5+ years
**Skills:** Content Marketing, Digital Marketing, Marketing Automation, Social Media Marketing, Email Marketing, Marketing Analytics, Sales Enablement, B2B Marketing, Content Creation, Campaign Management
**Posted:** 2026-05-24
> Marketing Manager to build and lead marketing function at fintech startup. Own strategy, content, digital marketing, and analytics to drive brand awareness and lead generation.
## Job Description
## Responsibilities
- Develop and execute ModernFi's marketing strategy, including positioning, messaging, and channel strategy
- Create compelling content across multiple formats (website copy, blog posts, emails, social media, sales collateral, case studies, etc.)
- Coordinate and execute marketing programs including webinars, executive dinners, industry events, and digital campaigns
- Build and manage digital presence across website, social media, and email marketing channels
- Design and produce marketing collateral (alongside external agencies and contractors) including presentations, one-pagers, and newsletters
- Collaborate closely with sales to develop materials that support the sales process and accelerate deals
- Establish metrics to measure marketing effectiveness and continuously optimize based on data
- Manage relationships with external agencies and contractors as needed
- Stay current on fintech industry trends and competitive landscape to inform marketing strategies

## Requirements
- 5+ years of marketing experience, preferably in fintech, B2B SaaS, or financial services
- Strong content creation skills with ability to translate complex technical concepts into compelling messaging
- Experience with digital marketing channels and marketing automation tools
- Data-driven approach to marketing with experience using analytics to measure and improve campaigns
- Exceptional communication skills, both written and verbal
- Ability to work autonomously while collaborating effectively across departments
- Comfortable with and curious about AI tools
- Exceptional attention to detail with a high-quality bar for written and visual work
- Creative eye for design and content, with experience producing polished assets
- Proactive self-starter who takes initiative to learn new tools independently
- Thrives in ambitious, high-velocity environments
- Track record of meaningful tenure and ownership within previous roles

## Nice-to-Haves
- Background in fintech, B2B SaaS, or financial services
- Experience managing external agencies and contractors

## Compensation & Benefits
- Salary: $140,000 - $200,000
- Unlimited PTO
- 401(k)
- Premium health, dental, and vision insurance
- Significant equity and commission as an early hire
**Apply:** https://hotfix.jobs/jobs/marketing-manager-at-modernfi-ebf25b15-9dec-4cf0-aa8d-8507d157ae93
**Canonical:** https://hotfix.jobs/jobs/marketing-manager-at-modernfi-ebf25b15-9dec-4cf0-aa8d-8507d157ae93