# Marketing Manager, Advisor Strategy & Enablement
**Company:** [Farther Finance](https://hotfix.jobs/companies/farther-finance)
**Location:** New York, NY
**Experience:** 5+ years
**Skills:** HubSpot, Marketing Automation, Google Business Profile, Social Media Marketing, KPI Tracking, Sales Enablement, Advisor Training, Wealth Management Marketing
**Posted:** 2026-04-14
> Designs and leads advisor growth systems including marketing playbooks, standards, and enablement programs to drive organic AUM growth. Conducts recruiting calls and tracks KPIs; requires 5+ years in advisor/wealth management marketing with tool familiarity like HubSpot.
## Job Description
## Responsibilities
- Design advisor marketing foundation system, including standards, checklists, and templates for social media profiles, online presence, and local visibility.
- Build prescriptive, lifecycle- and persona-based advisor growth playbooks covering cadences, campaigns, and assets.
- Incorporate segment-specific positioning and sales materials (HNW, UHNW, institutional) into advisor playbooks and toolkits.
- Own advisor-facing enablement including train-the-trainer sessions, office hours, and materials for Marketing Associates.
- Lead frequent advisor recruiting marketing calls explaining growth and marketing capabilities.
- Establish and track KPI framework for advisor-led organic growth, including AUM impact, adoption, and satisfaction.

## Requirements
- 5–8+ years of experience in advisor marketing, wealth management marketing, or financial advisor growth roles.
- Proven ability to design and implement structured advisor growth programs or playbooks driving AUM growth.
- Strong facilitator and communicator for advisor-facing trainings and prospect calls.
- Data-informed mindset with experience defining and tracking KPIs for advisor marketing (pipeline, win rates, AUM growth).
- Familiarity with advisor marketing tools: social networks, Google Business Profile, reviews platforms, HubSpot/marketing automation.

## Nice-to-Haves
- Collaborative operator working with Integrated Marketing, Recruiting, Advisor Experience, and RIA Leadership.

## Compensation & Benefits
- Competitive comp package.
- Full health benefits + 401(k) matching & Roth IRA options.
- Unlimited PTO.
**Apply:** https://hotfix.jobs/jobs/marketing-manager-advisor-strategy-enablement-at-farther-finance-1d0e01d7-9d85-461b-b7ce-da3432ce99a5
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