# Growth, Digital

**Company:** [Clay](https://hotfix.jobs/companies/clay)
**Location:** New York, NY, San Francisco, CA
**Role:** Performance Marketing
**Salary:** $140k – $190k/yr
**Skills:** Google Ads, Microsoft Bing Ads, Linkedin Ads, Meta Ads, Paid Search, Paid Social, Keyword Strategy, Audience Targeting, Bid Management, Conversion Tracking, Conversion Api, Salesforce, Reddit Ads, X Ads, Connected Tv
**Posted:** 2026-07-24

> Own and scale Clay’s paid digital acquisition programs across search, social, and emerging channels, with responsibility for enterprise pipeline performance. The role requires end-to-end paid advertising expertise, quantitative fluency, B2B SaaS experience, and a track record of building channels from 0 to 1.

## Job Description

## Responsibilities

### Build and scale paid across channels
- Build and run paid advertising programs across Google, Bing, LinkedIn, and Meta.
- Own keyword strategy, campaign architecture, bid management, audience targeting, landing page alignment, and conversion tracking.
- Focus spend on high-value enterprise accounts and self-serve accounts showing signs of enterprise intent.
- Build a measurement framework covering CPL, CPQL, tier mix, and pipeline contribution.
- Maintain and optimize the Conversion API (CAPI) setup for accurate signal passing to ad platforms.
- Diagnose underperforming campaigns and scale effective programs.

### Experiment and expand across new channels
- Identify and test channels such as Reddit, X, connected TV, and other opportunities.
- Run experiments, interpret results, and determine what to scale.

### Own the number
- Carry a paid-media pipeline goal shared with Growth and Sales.
- Measure performance through qualified leads, meetings, and opportunities.
- Collaborate closely with Growth, Operations, and Brand to improve the motion over time.

## Requirements
- End-to-end paid advertising experience across search, social, or both.
- Experience with keyword strategy, audience targeting, bidding, landing page alignment, and measurement.
- Quantitative fluency, including CPL, CPQL, pipeline contribution, dashboards, and simple models.
- Experience building a paid channel from 0 to 1 and scaling it.
- Strong cross-functional collaboration with creative, operations, and sales teams.
- Comfort with B2B SaaS buying dynamics and enterprise, multi-stakeholder sales cycles.
- Passion for using and evangelizing Clay.

## Nice to Have
- Experience with the modern go-to-market stack, including Clay, Salesforce, and outbound platforms.
- Experience running connected TV, Reddit, or X campaigns.

## Similar jobs

- [Growth Marketing Manager](https://hotfix.jobs/jobs/4457a7be-5a03-4a00-9f58-f559a68dd839) - Juicebox - San Francisco, CA - $150k – $200k/yr
- [Performance Marketing Designer](https://hotfix.jobs/jobs/bf5155ad-b11f-4540-ae80-9834b6b6dcd7) - Genius AI - New York, NY - $130k – $145k/yr
- [Growth Marketing Manager, Paid Social](https://hotfix.jobs/jobs/75989a56-fd06-4f16-9336-ac71a001dd23) - Decagon - San Francisco, CA - $160k – $210k/yr
- [Performance Marketing Manager](https://hotfix.jobs/jobs/6787fa7e-7db2-4184-9351-90f3875cc235) - Fetch - Remote - $111k – $131k/yr
- [Media Manager](https://hotfix.jobs/jobs/aa9c66e9-bf26-4dcb-af8b-14a9afe5cbcb) - Replit - Foster City, CA - $110k – $155k/yr

**Apply:** https://hotfix.jobs/jobs/fe6f9022-2304-4019-bd98-c2688f72f63b
**Canonical:** https://hotfix.jobs/jobs/fe6f9022-2304-4019-bd98-c2688f72f63b