# International Marketing Manager

**Company:** [Eightsleep](https://hotfix.jobs/companies/eightsleep)
**Location:** Milan, Italy
**Role:** Product Marketing
**Experience:** 3+ years
**Skills:** Meta Ads, Google Ads, Snap Ads, Affiliate Marketing, Performance Marketing, Creative Testing, Bidding Strategy, Market Analysis, Kpi Reporting, Localization, Influencer Marketing, Media Relations, Partnerships, Event Marketing, Email Marketing
**Posted:** 2026-06-18

> Leads international growth for a D2C sleep technology brand across digital campaigns, localization, partnerships, media, and offline activations. The role requires 3–5 years of marketing experience, strong regional networks, and hands-on performance marketing expertise.

## Job Description

## Responsibilities
- Drive regional growth across markets by owning the full marketing mix, performance analysis, and leadership reporting.
- Lead localization efforts with local contractors to adapt website, email, and paid campaign assets for cultural and language relevance.
- Collaborate with Growth Marketing to optimize digital performance across Meta, Google, Snap, and affiliate channels through creative testing, bidding strategy, and data-driven experimentation.
- Identify, negotiate, and activate partnerships with regional influencers, athletes, podcasts, sports clubs, and brand collaborators.
- Plan and execute offline activations, including product showcases, events, retail partnerships, and club pop-ups.
- Secure and maximize media coverage in premium regional outlets.
- Conduct market analysis covering regional trends, competitive activity, and emerging opportunities.
- Own marketing reporting, including KPI tracking, synthesized insights, and recommended next steps.
- Provide on-the-ground support for Pod installations and product onboarding for VIP partners and ambassadors.

## Requirements
- 3–5 years of experience in marketing, brand management, or project management for a high-growth D2C brand.
- Proven experience managing offline activations and digital performance campaigns.
- High-energy, resourceful, and hands-on approach in dynamic environments.
- Strong brand affinity and a local network in sports, wellness, biohacking, and technology communities.
- Ability to build and own initiatives from scratch with minimal oversight.
- Exceptional communication skills, proactive mindset, collaborative spirit, and bias for action.

## Compensation & Benefits
- Competitive salary and equity.
- Flexible PTO.
- Paid parental leave.
- Team offsites and company events.
- Employee discount on Eight Sleep products.
- Opportunity to work with a world-class team building category-defining technology.
- Every full-time employee receives a Pod, subject to location and role-specific benefit variation.

## Similar jobs

- [Group Product Marketing Manager](https://hotfix.jobs/jobs/8ad98d15-796c-44b1-b344-d41d15bbc5b3) - Vanta - Remote - $201k – $237k/yr
- [Senior Product Marketing Manager](https://hotfix.jobs/jobs/97179a14-d0dd-4008-8c2d-2fad47833a36) - Talkiatry - Remote - $160k – $185k/yr

**Apply:** https://hotfix.jobs/jobs/fa6b6081-5bb0-45a5-bd83-e19f2ecb279c
**Canonical:** https://hotfix.jobs/jobs/fa6b6081-5bb0-45a5-bd83-e19f2ecb279c