# Partner Marketer

**Company:** [Cognition](https://hotfix.jobs/companies/cognition)
**Location:** San Francisco, CA
**Role:** Partnerships
**Skills:** Partner Marketing, Alliances Marketing, Product Marketing, Co-Marketing, Gtm Strategies, AWS, Azure, GCP, Marketing Analytics, Cross-Functional Collaboration
**Posted:** 2025-12-18

> Drives partnerships with cloud providers, consulting firms, and tech partners to expand reach and adoption of AI products. Prioritizes partners, executes co-marketing programs, and measures impact to generate pipeline.

## Job Description

## In this role, you will:
- Support partner prioritization by assessing alignment, reach, and potential impact on Cognition’s core narratives and GTM goals
- Develop joint messaging and solution stories that clearly articulate the value of partnering with Cognition for enterprise engineering organizations
- Plan and execute co-marketing initiatives including launches, webinars, solution briefs, digital campaigns, events, and workshops
- Work with cloud and consulting partners to build integrated motions that expand Cognition’s distribution and deepen engagement with technical buyers
- Manage partner presence at strategic industry events and ensure alignment between partner programming and Cognition’s overall GTM motion
- Create partner-facing enablement materials—messaging guides, training resources, product content, and marketing kits—to scale our reach through partner teams
- Collaborate with Sales and Partnerships to ensure partner activities translate into pipeline, co-selling momentum, and measurable business outcomes
- Track and report performance of partner programs, using insights to guide future investment and partner selection

## Requirements for the role:
- Experience in partner marketing, alliances marketing, or product marketing for a technical or enterprise software company
- Ability to work cross-functionally and influence Sales, Partnerships, and Product teams
- Strong written and verbal communication skills, especially when translating technical concepts into partner-ready narratives
- Proven ability to run integrated marketing programs and measure their impact
- Comfortable working in a fast-paced, iterative environment with high expectations for quality
- Analytical mindset—you know how to evaluate program performance and adjust based on results

## You might excel if you…
- have experience working with cloud partners (AWS, Azure, GCP) or enterprise technology ecosystems
- previously built partner programs at a high-growth startup
- enjoy crafting narratives and packaging complex value propositions
- are comfortable engaging directly with partner executives and technical leaders
- thrive in environments where you're simultaneously strategic and hands-on
- are ambitious, customer-obsessed, and excited to scale Cognition’s partner ecosystem

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