# Product Marketing Manager

**Company:** [Navan](https://hotfix.jobs/companies/navan)
**Location:** London, United Kingdom
**Role:** Product Marketing
**Experience:** 6+ years
**Skills:** Product Marketing, Go-to-Market Strategy, Market Research, Competitive Analysis, B2B Marketing, SaaS, Artificial Intelligence, Content Creation, Messaging, Product Positioning, Project Management, Data Analysis, Sales Enablement, Storytelling, Blog Writing
**Posted:** 2026-07-18

> Develops positioning, messaging, and go-to-market strategies for B2B products, with a focus on travel, AI, and technology. The role requires 6+ years of product marketing experience, strong cross-functional leadership, analytical ability, and excellent writing skills.

## Job Description

## Responsibilities

- Define target audiences and craft clear, compelling messaging and positioning with Product and Sales.
- Develop and execute go-to-market plans for new and existing products.
- Conduct market research on customer needs, competitive landscapes, and industry trends.
- Partner with Enablement and Field teams to create sales tools, training, and resources.
- Create product collateral, case studies, white papers, and blog posts.
- Collaborate with Marketing on campaigns that drive product awareness, lead generation, and customer retention.
- Monitor and report on product marketing effectiveness, using data to optimize strategies.
- Align product strategy and execution with product management, sales, customer success, and other teams.

## Requirements

- 6+ years of product marketing experience, preferably in AI, travel, SaaS, and/or technology.
- Track record of launching and growing B2B products.
- Experience using AI across product marketing workflows, including research, messaging development, content creation, launch planning, and operational optimization.
- Strong cross-functional collaboration and stakeholder management skills, including across multiple time zones.
- Strong strategic and analytical skills.
- Ability to translate complex product features into customer benefits and compelling marketing messages.
- Excellent verbal and written communication skills, with strong storytelling and content creation ability.
- Strong project management skills and ability to manage multiple initiatives and deadlines.
- Experience with market research and competitive analysis.

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