# Partner Marketing Manager, Cloud - NAMER

**Company:** [Datadog](https://hotfix.jobs/companies/datadog)
**Location:** New York, NY
**Role:** Product Marketing
**Salary:** $119k – $159k/yr
**Experience:** 6+ years
**Skills:** B2B Marketing, Partner Marketing, Channel Marketing, Alliance Marketing, Mdf Programs, Budget Management, Digital Marketing, Field Marketing, ABM, AI Tools, Claude, ChatGPT, Gemini, KPI Tracking, Gtm Reviews
**Posted:** 2026-06-26

> Lead co-marketing programs and MDF initiatives with North American channel and cloud partners (AWS, Google Cloud, Azure) to drive pipeline and partner engagement. Requires 6+ years B2B marketing experience with 4+ years in partner/channel marketing.

## Job Description

## What You'll Do

- Own and execute joint marketing programs with Datadog's top North America channel and cloud partners, driving pipeline generation, partner engagement, and new customer acquisition
- Develop and manage Marketing Development Fund (MDF) programming end-to-end, including partner applications, budget allocation, campaign execution, and ROI measurement
- Plan and run integrated digital and field marketing campaigns — including webinars, executive events, sponsored content, and ABM programs — in close collaboration with the broader marketing team
- Act as the primary marketing counterpart to the Channels & Alliances sales team, aligning marketing activity to sales priorities and ensuring tight feedback loops on pipeline performance
- Build and champion AI-driven workflows and processes for the channel marketing function, identifying opportunities to use tools like Claude, Gemini, ChatGPT, and other platforms to automate, personalize, and accelerate campaign execution
- Define and track KPIs across the partner marketing portfolio, hosting regular GTM reviews with key partners and internal stakeholders to drive accountability and measure impact
- Collaborate cross-functionally with Demand Generation, Field Marketing, Product Marketing, and Creative teams to develop scalable channel campaign assets and partner enablement materials
- Manage partner marketing budgets with rigor, ensuring spend is prioritized against the highest-impact opportunities and reported accurately

## Who You Are

- Bachelor's degree required
- 6+ years of B2B marketing experience, with at least 4 years focused on partner, channel, or alliance marketing in the technology or SaaS industry
- Proven experience running MDF programs and managing partner marketing budgets at scale
- Track record of designing and executing integrated marketing campaigns — both digital and field — that generate measurable pipeline outcomes
- Comfortable operating as a senior individual contributor: you can set strategy, build a plan, and execute it yourself without waiting for direction
- Strong working knowledge of AI tools (Claude, ChatGPT, Gemini, or similar) and a genuine interest in applying them to streamline marketing workflows and build repeatable processes
- Excellent communicator with the ability to build strong relationships with both external partners and internal sales counterparts
- Experience working closely with a channels or alliances sales team and understanding how to align marketing investment with sales motions
- Ability to manage multiple programs simultaneously in a fast-paced environment
- Willingness to travel up to 25%

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