# Growth Marketing Associate

**Company:** [Thatch](https://hotfix.jobs/companies/thatch)
**Location:** Remote
**Role:** Growth Marketing
**Experience:** 3+ years
**Skills:** Salesforce, Activecampaign, Mixpanel, Google Analytics, SQL, A/B Testing, Copywriting, Data Visualization, Performance Marketing, Cro
**Posted:** 2026-05-22

> Growth Marketing Associate driving multi-channel campaigns, analyzing performance metrics, and optimizing acquisition funnels for a B2B healthtech startup. Requires 3-4 years in growth/performance marketing with strong analytics and copywriting skills.

## Job Description

## What you'll do

- Execute and optimize multi-channel marketing campaigns (brand, events, webinars, social, affiliates, CRO, automated outbound) to generate leads and drive conversions
- Monitor key marketing metrics (CAC, LTV, conversion rates), identify trends, and provide data-driven insights
- Develop compelling messaging, ad copy, and landing pages to enhance campaign performance
- Run A/B tests across channels, optimizing creatives, audiences, and messaging to maximize ROI
- Collaborate with sales, product, and design teams to align marketing efforts with company objectives

## Requirements

- 3-4 years of experience in growth, digital, or performance marketing (preferably in B2B SaaS or healthtech)
- Strong analytical skills with experience in marketing metrics, reporting, and data visualization
- Experience with marketing tools such as Salesforce, ActiveCampaign, Mixpanel, Google Analytics
- Strong copywriting skills and ability to craft compelling marketing assets
- Comfortable working in a fast-paced startup environment with a test-and-learn mindset

## Nice-to-haves

- Experience in health benefits, insurance, or fintech
- Familiarity with SQL or data analytics tools
- Previous experience in a high-growth startup

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