# Senior Product Marketing Manager

**Company:** [Runpod](https://hotfix.jobs/companies/runpod)
**Location:** Remote
**Role:** Product Marketing
**Salary:** $150k – $230k/yr
**Experience:** 7+ years
**Skills:** Product Marketing, Technical Writing, Competitive Intelligence, Sales Enablement, Go-to-Market Strategy, SEO, AI Tools, Cloud Infrastructure, Ai/Ml Workflows, Serverless Architecture, Gpu Infrastructure, SQL
**Posted:** 2026-06-15

> Senior Product Marketing Manager responsible for positioning, messaging, competitive intelligence, sales enablement, and creating long-form technical content to drive awareness, adoption, and revenue for Runpod's AI infrastructure platform. Requires 7+ years in technical B2B product marketing, deep AI/cloud fluency, strong writing, and experience scaling from PLG to enterprise.

## Job Description

## Responsibilities
- Apply and extend Runpod's core positioning, messaging hierarchy, and value propositions across all product lines and customer touchpoints.
- Own product line PMM including positioning refreshes, feature launches and ongoing messaging aligned to the core framework.
- Partner with brand and demand gen teams to ensure messaging consistency across all channels (web, docs, sales, community).
- Own competitive intelligence: track the neocloud market landscape, synthesise insights and translate them into actionable battlecards, GTM strategies and content.
- Run a structured win/loss program, identify patterns and feed findings back into product, competitive and sales enablement.
- Lead GTM execution for product launches, driving cross-functional alignment across product, marketing and sales for coordinated, high-impact releases.
- Own campaign brief execution: develop and maintain briefs across key GTM motions in partnership with demand gen and content.
- Own the sales enablement cadence: maintain and refresh battlecards, objection handling, one-pagers and sales decks as the competitive landscape and product evolve.
- Create long-form technical content that educates prospects and accelerates buying decisions – comparison guides, technical explainers, ROI frameworks, use case deep-dives, architecture guides and competitive analyses.
- Contribute to the SEO/GEO and inbound content strategy in partnership with the content team, with a focus on competitive and product line topics.
- Build and operate AI-assisted workflows for competitive monitoring, brief generation and content production that scale output.
- Conduct customer research (interviews, surveys, win/loss analysis) to understand buyer motivations, decision criteria, pain points and objections.
- Synthesise product usage data, customer feedback and market signals to inform messaging, content strategy and product prioritisation.
- Serve as a voice of the customer in internal strategy discussions, ensuring GTM and content decisions are grounded in real customer needs and market dynamics.

## Requirements
- 7+ years of product marketing experience in technical B2B or developer-focused companies.
- Proven ability to create high-quality, long-form technical content that educates technical and business audiences, drives conversion, and influences pipeline.
- Deep technical fluency: you can understand complex technical concepts (GPU infrastructure, AI/ML workflows, cloud economics, distributed systems, serverless architecture) and translate them into clear, accessible narratives.
- Strong writing skills and storytelling ability: you're a confident writer who can produce polished, compelling content without heavy editing. You understand how to make technical topics engaging and relatable.
- SEO and inbound marketing expertise: you understand keyword research, on-page optimization, content structure for search, and how to create content that ranks and converts.
- Proven experience leveraging AI tools to scale content production, research, analysis, and workflows while maintaining quality and authentic voice.
- Ability to operate in a lean model: you're resourceful, efficient, and comfortable wearing multiple hats to get things done without a large team.
- Deep expertise in product-led growth and sales-assist motions, ideally with experience scaling a company from PLG into larger deals.
- Proven track record of driving revenue impact through positioning, messaging, content, launches, and sales enablement in competitive, fast-moving markets.
- Data-driven decision-making: you use metrics (engagement, conversion, pipeline influence, organic traffic, win rate, CAC:LTV) to inform strategy and measure content and GTM effectiveness.
- Exceptional strategic thinking and execution: you can diagnose GTM gaps, develop clear strategies, and ship high-quality work quickly.
- Cross-functional leadership: you've successfully influenced product, sales, and marketing teams without direct authority.
- Bias toward action and speed: you thrive in ambiguous, fast-paced environments and prefer shipping over endless iteration.

## Nice-to-Haves
- Experience in cloud infrastructure, AI/ML platforms, GPU compute, or developer tools (especially serverless, infrastructure-as-a-service, or HPC environments).
- Understanding of pricing dynamics, technical differentiation, competitive landscape, and buyer behavior in the neocloud space.
- Experience working with technical communities (open source, AI/ML research, developer ecosystems) and translating community insights into GTM strategies and content.
- Strong analytical and data skills: comfortable with SQL, analytics tools, and synthesizing product usage data and content performance into actionable insights.

## Compensation
- Competitive base pay ranges from $150,000 - $230,000 (may be inclusive of several career levels; narrowed based on experience, qualifications, and location).

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