# Director, Product Marketing Management

**Company:** [Storable](https://hotfix.jobs/companies/storable)
**Location:** Remote
**Role:** Product Marketing
**Salary:** $185k – $200k/yr
**Experience:** 10+ years
**Skills:** Product Marketing, Go-to-Market Strategy, Positioning, Messaging, Competitive Intelligence, SaaS, B2B Marketing, AI Tools, Cross-Functional Leadership, Sales Enablement
**Posted:** 2026-06-09

> Lead and scale the Product Marketing function for Storable's Storage vertical. Own GTM strategy, positioning, competitive intelligence, and AI-driven workflows while building and mentoring a high-performing PMM team.

## Job Description

## Go-to-Market Leadership
- Own the end-to-end GTM strategy for high-impact product launches, including positioning, value propositions, packaging, and pricing.
- Build and operationalize launch frameworks and playbooks that drive cross-functional alignment and accountability.
- Partner with GMs and Product leaders to define success metrics and track post-launch performance.

## Messaging & Positioning
- Develop clear, differentiated positioning for products, vertical solutions, and the Storable brand across channels and audiences.
- Enable Sales and Customer Success with compelling battlecards, talk tracks, and content that drive conversion and retention.
- Own and evolve solutions-selling frameworks across verticals.

## Market Intelligence
- Establish and lead a “Compete PMM” discipline to track competitive insights, win/loss trends, share of voice, and emerging threats.
- Translate insights into actionable strategies that support Sales and influence Product direction.
- Partner with Field Marketing and GMs to develop content for industry events, conferences, and customer engagements.
- Support executives and field leaders with messaging and presentations that reinforce category leadership.

## AI Strategy, Execution, and Innovation
- Drive the integration of AI into PMM and GTM workflows to improve speed, quality, and decision-making across positioning, ICP segmentation, competitive intelligence, and pricing.
- Scale content and messaging while maintaining a clear, consistent, and differentiated narrative, operating as an “editor-in-chief” across launches, campaigns, and sales enablement.
- Optimize messaging and GTM performance through structured experimentation (A/B testing) and continuous analysis of performance data.
- Build and leverage feedback loops (Voice of Customer, win/loss insights, market signals) to refine positioning and ensure alignment with Product, Sales, and Marketing.

## Team & Organizational Development
- Lead, mentor, and grow a team of Product Marketers aligned to verticals and centers of excellence.
- Establish clarity in roles and accountability (RACI) across launches, pricing updates, and cross-sell initiatives.
- Elevate PMM output quality, delivering crisp narratives, operator-friendly language, and executive-ready materials.

## Cross-Functional Partnership
- Serve as the connective tissue between Product, Sales, Marketing, RevOps, and Finance.
- Align closely with GMs and Product leaders to ensure PMM strategy drives demand generation, retention, and expansion.
- Partner with Brand and Demand Generation teams to integrate PMM outputs across campaigns, web, events, and PR.

## Qualifications
- 10+ years of experience in Product Marketing or related GTM roles, with at least 3 years in a leadership capacity.
- Proven track record of driving impactful product launches, building PMM functions, and partnering cross-functionally with Product and Sales.
- Deep experience in SaaS and B2B environments; vertical market experience is a plus.
- Strong ability to distill complex concepts into clear, compelling narratives and frameworks.
- Demonstrated leadership experience, including developing talent and driving team performance.
- Data-driven mindset with the ability to balance rigor and speed.
- Experience leveraging AI tools to improve GTM strategy, execution, and outcomes.
- Strong communication, collaboration, and stakeholder management skills.

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