# Head of Brand and Design

**Company:** [Coram AI](https://hotfix.jobs/companies/coram-ai)
**Location:** Remote
**Role:** Brand Design
**Salary:** $180k – $230k/yr
**Experience:** 8+ years
**Skills:** brand identity, Visual Design, Figma, adobe illustrator, After Effects, Motion Design, website design, product marketing design, creative direction, Team Leadership, brand strategy
**Posted:** 2026-07-15

> Lead brand and design at Coram AI as first Head of Brand & Design. Own visual identity system, website, product marketing assets, campaigns, and team-building for AI-native physical security platform. Requires 8+ years experience, hands-on design expertise, portfolio with superior taste, and early-stage startup background.

## Job Description

## Key Responsibilities
- Set creative direction and produce work hands-on as a player-coach.
- Evolve and steward brand identity system: wordmark, aperture symbol, color, type, illustration, iconography, motion; build guidelines and components.
- Own coram.ai website: design, art direction, and ongoing craft of conversion-focused pages. Partner with demand gen and SEO.
- Create product marketing design assets: feature launches, demo visuals, explainer graphics, sales decks, and field collateral.
- Provide creative direction for campaigns, ads, social, email, events, and video; set visual standard across marketing.
- Partner with video team to elevate production and design quality of published content.
- Build and lead design team: hire designers and creatives, manage agencies/contractors, define cross-functional design processes with marketing, product, and sales.
- Act as taste bar: defend point of view on quality, provide sharp feedback, and raise craft across all Coram outputs.

## First-Year Deliverables
- Relaunch coram.ai as a brand-led site that communicates value in first five seconds.
- Develop full identity system (aperture mark, type, color, motion, components).
- Own Series B brand presence: announcement, press, and investor collateral.
- Design flagship "State of Physical Security" category report for industry sharing.
- Overhaul sales deck and field collateral.
- Make first design hire.

## Requirements
- Portfolio demonstrating superior taste and work unmistakably better than category norms.
- 8+ years in brand and/or design, including senior creative leadership owning brand at company scale.
- Experience building and leading teams: hiring, standard-setting, agency management.
- Early-stage startup experience (ideally post-Series A/B with real customers and undeveloped brand).
- Hands-on designer who still produces work in Figma, Illustrator, After Effects.
- Proven ability to make B2B (especially unglamorous/technical categories) feel premium and human.
- Strong writing and communication skills for brand voice.
- Fluent in Figma + Adobe suite.

## Nice-to-Haves
- Experience evolving recognizable brands at design-forward companies.
- Ability to articulate design rationale and provide specific, elevating feedback.
- Opinionated approach willing to take creative risks for distinctive brand.
- Alignment with direct, opinionated, specific communication style (clarity over decoration, positions over neutrality, real over abstract).

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