# Performance Marketing Manager

**Company:** [Absorblms](https://hotfix.jobs/companies/absorblms)
**Location:** Remote
**Role:** Performance Marketing
**Experience:** 10+ years
**Skills:** Google Ads, Microsoft Advertising, Google Analytics, A/B Testing, Bidding Strategies, Marketing Automation, CRM, Ppc, Paid Search, Analytics Tools
**Posted:** 2026-03-25

> Leads development and execution of paid search strategies across Google Ads and Microsoft Advertising, optimizing campaigns for ROI and lead generation in B2B SaaS. Requires 10+ years experience, advanced analytics, and cross-functional collaboration.

## Job Description

## Responsibilities
- Architect & Execute Paid Search Strategies: Design and implement sophisticated paid search strategies that align with offerings and support marketing and revenue objectives.
- Campaign Management & Optimization: Drive daily management of search campaigns across Google Ads, Microsoft Advertising, and emerging platforms, leveraging advanced testing methodologies and analytics to maximize ROI and quality lead generation.
- Performance Analysis & Optimization: Translate complex data into actionable insights using advanced analytics tools to refine keywords, ad copy, bidding strategies, and landing page performance.
- Cross-Functional Leadership: Partner with content, creative, and product teams to ensure cohesive messaging and seamless customer journeys from search to conversion.
- Budget Stewardship: Strategically allocate and optimize search marketing investments across channels, identifying opportunities to scale high-performing campaigns.
- Executive Reporting & Strategy: Deliver concise, insight-driven performance reports to leadership, highlighting growth opportunities and data-backed recommendations.
- Innovation & Competitive Edge: Stay ahead of search marketing trends, emerging technologies, and competitive strategies.

## Requirements
- Proven Search Marketing Expertise: 10+ years of hands-on experience managing sophisticated paid search campaigns, with success in B2B SaaS or technology sectors.
- Data-Driven Decision Making: Exceptional analytical skills and fluency with Google Analytics, Google Ads, Microsoft Advertising, and performance tracking tools.
- Strategic Vision & Tactical Excellence: Ability to develop comprehensive search strategies and execute precise tactical initiatives.
- Technical Proficiency: Advanced knowledge of automation, A/B testing methodologies, and sophisticated bidding strategies. Experience with marketing automation platforms and CRM integration highly valued.
- Collaborative Leadership: Outstanding communication and influence skills to partner across departments.
- Adaptive Problem Solving: Proactive mindset to identify challenges and develop innovative solutions.
- Growth Mindset: Passionate about continuous improvement and optimizing performance metrics.

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